Disintermediation PR Social Networks Viral Marketing 
Buzz Marketing for Technology
JUNE 27, 2008
One of the initial goals of KM was disintermediation -- getting rid of the layers between front-line people and useful information. Let interest in using these tools spread virally. Use social network analysis (mapping or interviewing) to identify the de facto networks of expertise and trust in the organization.
Walker Sands
MARCH 25, 2020
As we dive deep into a recent history of presidential campaigns, we see how technology has influenced politics through targeted campaigns and leveraging social networks, as well as how it has inevitably led to the rise of new security issues. The Social Network. Targeted Campaigns.
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