Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. DemandSage) 49% of marketers believe organic search yields the best ROI.

Paid Content 210

Paid Content Stats Marketing Budget Webinar Metrics 210

ConvertKit

JANUARY 15, 2021

Chapter #1: General email marketing statistics for creators. Chapter #2: Subject lines and open rates. Chapter #3: Engagement and click rates. Chapter #4: Email volume and list growth. But here’s the problem: most email marketing advice is aimed at brands with massive audiences. Jump ahead.

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

Optinmonster

APRIL 4, 2024

Are you looking for the best Mailchimp alternatives to supercharge your email marketing ? Mailchimp is one of the most popular email marketing services, but its popularity doesn’t make it the one-stop solution for all digital marketers. Also, consider how much time they’ll have to devote to email marketing.

Enterprise Management 62

Enterprise Management Email Marketing Marketing Automation Services Work Management 62

Porch Group Media

JUNE 9, 2022

As a marketer, you’ve probably heard the saying – “Email will never die.”. Email has been around for decades, and it isn’t going anywhere. Like texting and social media, email is an integral part of modern-day communication. How Brands are Using Email as Part of Their Mover Marketing Programs. In 2022, 4.03

Statistics 105

Statistics First-Mover Advantage Email Marketing Marketing & Strategy 105

LeadSquared

AUGUST 12, 2019

The importance of having a solid email marketing strategy in your digital marketing plan cannot be overstated. Even more important is keeping a regular check on your email marketing metrics. There are several reasons why email marketing is such an effective marketing strategy. Bounce Rate.

Email Marketing 52

Email Marketing Planning CAN-SPAM Click Rate 52

Convince & Convert

NOVEMBER 23, 2015

Of all the marketing techniques I involve myself with, I like email marketing the least. While some people are able to breeze through the ins and outs, it took me many years to learn the various methods for successful email campaigns. Organic Lists Give You Better Delivery and Open Rates.

Organization 107

Organization Ad Building Landing Pages Open Rate 107

Marketing Insider Group

FEBRUARY 23, 2021

Case studies are one of the most powerful forms of content to have in your marketing repertoire. You can incorporate case studies in content marketing in a myriad of ways. What are Case Studies in Content Marketing? What Role Can a Case Study Play in Content Marketing? Brand storytelling is a powerful marketing tool.

Case Studies 275

Case Studies Case Study Studies Top of Funnel 275

Mailmunch

JUNE 9, 2021

I was scrolling through Twitter the other day and came across a tweet saying, “Email marketing is dead.” Is Email Marketing really dead? According to Campaign Monitor, email marketing boasts a 4200% ROI which is $42 for every $1 spent. 59% of B2B marketers prefer email for lead generation.

Conversion Rate 95

Conversion Rate Email Marketing Conversion Planning 95

Vision6

APRIL 4, 2023

Did you know that B2B email marketing can be a highly effective way to connect with other businesses? With the right strategy in place, you can use email campaigns to generate new leads, share exciting product updates, and build lasting relationships with your target audience. What is B2B email marketing?

Email Marketing 52

Email Marketing ROI B2B Marketing Planning 52

Porch Group Media

NOVEMBER 10, 2021

Numerous digital technologies and online marketing channels are available to today’s marketers, however email marketing is still considered the giant of digital marketing. Marketers are not shying away from this highly effective channel. The Power of Email Marketing. Updated 10/21.

Email Marketing 59

Email Marketing Peer-to-peer Planning Marketing & Strategy 59

Liveintent

AUGUST 22, 2018

With Facebook facing criticism over its use of customer data, companies should start considering whether they lean too hard on the site for marketing. Marketers already know that relying on Facebook leaves them vulnerable to the site’s changes and challenges. The more users engage, the better the benefits become.

Personalization 80

Personalization Marketing Budget Ad Exchange ROI 80

Leadspace

NOVEMBER 28, 2019

Data.com thrived for nearly a decade, offering businesses a solution to finding potential leads to which to market. When you’re forced to use inaccurate data in your email campaigns, you risk high bounce rates and low open rates, and you can forget about boosting your conversions. . Sound familiar?

Jigsaw 71

Jigsaw Open Rate Marketing Management Gartner 71

Optinmonster

MAY 16, 2024

In this article, I’ll share 9 important cart abandonment stats gathered from trusted sources. What Is Cart Abandonment Rate? 9+ Cart Abandonment Stats (& Why They Matter) 1. Average Cart Abandonment Rate 2. Mobile Cart Abandonment Rate 3. Cart Abandonment Rates by Industry 4.

Stats 75

Stats eCommerce Statistics Mobile Marketing 75

Porch Group Media

FEBRUARY 16, 2021

Email marketing continues to be a top performing channel for marketers. Year after year, email outperforms other marketing channels in terms of ROI, customer acquisition and retention. For every dollar brands invest in email marketing, they receive 42 dollars in return. Email Marketing Objectives.

Email Marketing 72

Email Marketing Optimization Marketing Strategy Marketing & Strategy 72

BuzzSumo

MAY 30, 2019

If you’re getting unicorn results from your content marketing — hundreds of thousands of shares, likes, engagement, and conversions — this article is probably not for you. Reason 1: Marketing has fundamentally shifted from bullhorn-style broadcast techniques to interactive and engaging practices.

Social Media 110

Social Media Blast Campaigns Media Landing Pages 110

Hubspot

JULY 6, 2020

Think email marketing is dead? Email marketing is actually thriving. In HubSpot's 2020 State of Marketing Report , roughly 80% of marketers said their brand's email engagement had improved in the last year. mail marketing is still widely used and continues to offer many benefits to marketers.

Top of Funnel 101

Top of Funnel Click Rate Work Management Hubspot 101

Optinmonster

MARCH 16, 2020

Do you want to increase your email open rates, boost your click rates, and decrease your unsubscribe rates? Email segmentation can drastically improve the effectiveness of your email marketing campaigns. Because smart marketers know the value of email list segmentation.

Segmentation 143

Segmentation Enterprise Management Tips Work Management 143

Valasys

AUGUST 6, 2021

It is a known fact that email marketing has become the most effective form of marketing. But what if you don’t know how to improve your email deliverability rates? You can improve your chances by comparing the email marketing platforms in the market right now, described in the blog.

Marketing Budget 52

Marketing Budget Enterprise Management Marketing Automation Services Deliverability 52

Optinmonster

OCTOBER 12, 2021

Are you looking for the right email marketing software for your business but not sure which one is the best to use? Email marketing software is just one tool that marketers and businesses use to reach out to their customers. They use this software for a variety of tasks: Designing email templates.

Hubspot 70

Hubspot Budget Programs Enterprise Management Email Marketing 70

Porch Group Media

AUGUST 31, 2021

(Updated for 2021) How Do Your Email Marketing Strategies Stack Up? Email, like every marketing channel, has undergone major transformations over the years. Yet for those companies who are keeping up with the email revolution, email marketing brings in a hefty ROI. Constant Contact , 2021).

Advertising Channels 52

Advertising Channels Webinar Metrics Generation Marketing & Strategy 52

Litmus

JUNE 28, 2021

You might know this stat by now: Email marketing’s return on investment (ROI) is an average of 36:1. But to maximise just how much of a return you get out of your email program, you need a healthy one that’s firing on all cylinders. When to do an email marketing check-up. Stay up-to-date on email marketing.

Budget Programs 62

Budget Programs Deliverability CAN-SPAM Privacy Protection 62

The Lead Agency

APRIL 14, 2024

Tired of trend lists that don’t apply to the unique challenges of B2B marketing? B2B marketing can be complicated; buyer journeys are messy. You’re researching, comparing, and have just now landed on the relevant, tangible information that will actually help you get better B2B marketing results.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Content Standard

APRIL 4, 2016

Email marketing will be the channel that’s most invested in for 2016 , says 76 percent of marketers (up 13 percent from 2015). In my previous article on email marketing tips , I gave six tips to increase your ROI on emails. Email is really the only channel that you completely own as a marketer.

ROI 50

ROI Email Marketing Tips CTR 50

distribion

APRIL 12, 2017

Email marketing is consistently positioned among the highest ranking channels producing revenue and a strong return on investment. In fact, a Cvent study of marketing professionals worldwide found that the top three most effective marketing channels are email marketing, company website and social media.

Deliverability 71

Deliverability Marketing Automation Services CAN-SPAM Work Management 71

Outgrow

AUGUST 11, 2020

Everyone is praising emails and their marketing potential. But most overlook the fact that it is the way you construct your email copy that does all the magic! Hence, this blog will detail 7 email writing techniques that are bound to boost your CTR and conversions. . and 22.86% open rate.

CTR 105

CTR Conversion Rate Conversion Click Rate 105

Content Standard

APRIL 4, 2016

Email marketing will be the channel that’s most invested in for 2016 , says 76 percent of marketers (up 13 percent from 2015). In my previous article on email marketing tips , I gave six tips to increase your ROI on emails. Email is really the only channel that you completely own as a marketer.

ROI 40

ROI Email Marketing Tips CTR 40

Optinmonster

JUNE 24, 2021

AWeber has become one of the most popular email service providers (ESPs) on the market. But like all marketing tools, it may be lacking key features that your business is looking for. When you’re looking for an email service provider, you may think they’re all “pretty much the same.”

Small Business Marketing 65

Small Business Marketing Marketing Automation Services Work Management Business 65

Optinmonster

MAY 18, 2020

The marketing world is full of acronyms: ROI, ROAS, PPC, CPA, along with about a hundred more. Read too many marketing articles, and you start to feel like you’re staring at a bowl of alphabet soup: But here’s the thing: not all acronyms are created equal. One of the most important, at least for affiliate marketers, is EPC.

Cost Per Click 121

Cost Per Click CPC Advertising Agencies Landing Pages 121

Predictive Response

OCTOBER 29, 2020

This article will review email segmentation ideas based on CRM data and recipients' behavior. Email marketing is an integral part of digital campaigns: it is affordable and it helps you to target an already engaged audience. So why do some email marketing campaigns fail? Lack of segmentation!

Segmentation 52

Segmentation Click Rate Customer Satisfaction Lead Scoring 52

Webbiquity

FEBRUARY 9, 2016

Email remains the most effective digital marketing tool for both B2B and B2C marketers. But the majority of email activity now takes place on mobile devices, and not all marketers have effectively adapted to this rapid shift. Email marketing works—for both sellers and buyers. billion by 2019.

Stats 100

Stats Mobile Marketing Paid Content Email Marketing 100

SnapApp

APRIL 4, 2018

Demonstrating the value of any marketing campaign is challenging. In fact, 43% of companies list it as the biggest marketing challenge: . . According to a 2017 study , the marketing technology landscape grew 40% last year to a total of 5,381 different solutions. The Top 10 B2B Marketing Metrics to Measure in 2018. .

Lead Ranking 107

Lead Ranking Paid Content Cost per Lead Marketing Qualified Leads 107

Hubspot

JULY 12, 2012

The email marketing landscape has changed. Most marketers are already on board with the importance of email marketing, and are working hard to refine the nuances of their strategy -- including figuring out what the heck the right sending frequency is for their email campaigns. 3) 69% of U.S.

Email Marketing 28

Email Marketing Ad Frequency Open Rate Correlation 28

Vidyard

MARCH 23, 2021

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. We’ve compiled the top video marketing statistics that matter to businesses to help you make the best decision for your marketing needs. Video Marketing Statistics 2.1 Video Marketing Strategy 2.2

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Optinmonster

APRIL 11, 2024

Do you want to improve your email deliverability rates so that more of your subscribers will receive your email marketing campaigns ? of marketing emails never make it to the recipients’ inboxes. That number comes from their testing of 15 of the top email marketing platforms.

Deliverability 104

Deliverability CAN-SPAM Work Management Domain 104

SendX

JUNE 8, 2020

Your customers open their email. They see an inundation of email marketing and their fingers are flying, sending the emails straight to junk, left, right and center without even opening them. Personalizing your email marketing creates an abundance of benefits.

Email Marketing 196

Email Marketing Personalization Paid Search Agency Trigger Marketing 196

SendX

OCTOBER 8, 2020

Mailchimp has been wooing marketers with their easy to use interface, beautiful templates for a long while. And not so long ago, it became more than just an email marketing software. Mailchimp is a good option only if: You need a ‘Forever Free’ Plan: Another major plus for the beginner marketer. 2) Campaign Monitor.

Analysis 195

Analysis Marketing Automation Services Enterprise Management Work Management 195

Optinmonster

JULY 21, 2023

Are you looking for digital marketing statistics to learn from and grow your online business ? Keeping up with the latest changes and developments in the digital marketing industry can help you improve your strategies and stay ahead of the competition. Campaign Monitor ) There are 4.3 billion email users worldwide.

Statistics 58

Statistics Marketing Automation Services eCommerce Stats 58