article thumbnail

Internet Trends From The Web 2.0 Summit

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy November 30, 2010 Subscribe Internet Trends From The Web 2.0 Summit Share The 7th Annual Web 2.0

Web 2.0 100
article thumbnail

11 Reasons Why Outbound Telemarketing Programs Fail

Marketing Insider Group

Rob and I support and have adopted what we call the “Tele-Web” concept of driving the most efficient leads for sales through pull-based inbound programs. The leads with the highest conversion rate and the lowest costs typically come from inbound activities like search and are then followed up and qualified by our telemarketing professionals.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Secret To B2B Social Media?

Marketing Insider Group

Related Posts: Internet Trends From The Web 2.0 Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? I hope you were able to join us. If not, you are welcome to download the slides and feel free to reach out to me with any questions. Summit Augmented Reality For B2B Marketing in 2011? Why am I in Marketing?

article thumbnail

November: The Five Links You Need

Marketing Insider Group

Related Posts: How To Focus On Your Marketing Plan Internet Trends From The Web 2.0 Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? I have used this Perfect Turkey Recipe in case you are interested. Simple and traditional recipe for a nice and juicy bird. Share your thoughts, post a comment.

Web 2.0 100
article thumbnail

Lead Generation Programs That Work

Marketing Insider Group

It was also interesting to watch the conversation on Twitter both during and after the event. by Michael Brenner, July 15, 2010 Related Posts: Marketing Leads: Quality Vs. Quantity 5 Steps to Achieve Lead Generation ROI 11 Reasons Why Outbound Telemarketing Programs Fail Need to Drive Leads? What are the most successful lead sources?

article thumbnail

The Role of B2B Marketing

Marketing Insider Group

Despite all the hype surrounding social media in B2B marketing, 50% of the marketers said they didn’t blog, 49% don’t use Twitter and 25% don’t use LinkedIn. Report: Blogs Are An Important Part Of The Marketing Mix The New Marketing Accountability 11 Reasons Why Outbound Telemarketing Programs Fail A B2B Marketing Manifesto?

article thumbnail

The Role of B2B Marketing

Marketing Insider Group

Despite all the hype surrounding social media in B2B marketing, 50% of the marketers said they didn’t blog, 49% don’t use Twitter and 25% don’t use LinkedIn. Report: Blogs Are An Important Part Of The Marketing Mix The New Marketing Accountability 11 Reasons Why Outbound Telemarketing Programs Fail A B2B Marketing Manifesto?