Anyword
AUGUST 23, 2021
AIDA is the last–but certainly not the least–powerful formula in our series on copywriting formulas. We covered PAS , the 4 Us , the 4 Cs , and now we’ll delve into AIDA. This AIDA is not an opera, but it may get people singing the praises of your copywriting! AIDA in Action.
Anyword
OCTOBER 28, 2021
Writing Google ad copy. From frequently changing algorithms to endless competition, there are many challenges when it comes to creating ads that let you appear on the oh-so-important first page of results. Here is our quick and dirty guide to help you win in your Google Ads efforts. Google AdWords Ad Copy Character Limits.
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Anyword
DECEMBER 1, 2021
This distinction is especially apparent in the field of copywriting vs. content writing. At the dawn of marketing writing, copywriting was essentially the only game in town for building texts meant to attract consumers. The pre-Internet era was also the era of ad agencies, which dealt with all the writing stuff.
Anyword
FEBRUARY 16, 2022
CBPS, or Copywriter’s Blank Page Syndrome, is a marketing malady whereby, after too much creativity, a copywriter is out of ideas. Your salvation lies in copywriting formulas. Here are seven copywriting formulas that we at Anyword leverage all the time – and some even appear on our platform. Storytelling.
Anyword
JULY 27, 2021
If you are new to copywriting, perhaps you are all eager and ready to become the Shakespeare of marketing prose. We’ve outlined for you the “Four Classic Copywriting Formulas,” used by efficient marketers all over the Internet, to help reduce time spent staring at blank pages. Don’t Reinvent the Wheel … Use a Copy Formula!
Anyword
OCTOBER 7, 2022
Want to generate a Facebook Ad using the AIDA copywriting framework, a playful tone of voice, and tailored it to a specific target audience? Join our Facebook community for access to exclusive content and to connect with like-minded performance marketers, sales teams, and other copywriting professionals!
Anyword
FEBRUARY 23, 2022
Dollar for dollar and click for click, Google Ads is a PPC advertising platform that you can’t ignore. The average conversion rate for Google Ads is 4.4% In other words, putting up the most effective Google ads and descriptions is a must-do. . What Is “Google Ads”? What Are Google Ad Descriptions? Do Your Homework.
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