KoMarketing Associates

MARCH 13, 2018

And while the foundation of a solid SEO strategy starts with good content, link building can be the secret ingredient to unlock the full potential of content marketing and traffic from organic search engines. Publish / repurpose blog posts through places like LinkedIn or Medium. Network through LinkedIn.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

Webbiquity

MARCH 29, 2018

One of the areas in which blockchain holds great potential is in marketing—but a good share of marketers are as yet unaware of this fact. However, if blockchain impacts marketing with anywhere near the speed it has impacted finance and technology, it could change the entire industry overnight. How Does Blockchain Work?

Marketing & Strategy 256

Marketing & Strategy Opt-in Paid Search Agency Social Media 256

Marketing Insider Group

OCTOBER 21, 2021

The digital marketing landscape changes so much and so frequently that it’s almost impossible to imagine what the future of digital marketing may offer in terms of opportunities. What do I see as the biggest content marketing trends for 2022 and beyond? My 2022 Marketing Predictions.

Marketing AI 356

Marketing AI Marketing Budget Paid Search Agency Mobile Advertising 356

Trade Press Services

DECEMBER 4, 2023

LinkedIn is a vital platform for brands, business professionals and entrepreneurs to connect, network and showcase their expertise. With more than 930 members and a targeted audience of business professionals, it’s no surprise that 96 percent of B2B marketers use LinkedIn for organic social marketing.

Linkedin 52

Linkedin Ideal Customer Profiles Features Profiling 52

ClearVoice

MAY 24, 2023

For example, not too long ago, everyone in content marketing was talking about Chat GPT. How to Distribute Thought Leadership Content Creating thought leadership takes more than posting on your blog. It’s designed to drive engagement and start conversations, so thought leadership needs content distribution.

Thought Leadership 81

Thought Leadership Content Distribution SEO 81

Contently

NOVEMBER 8, 2016

I reached out to five tech companies for this story: Facebook, Twitter, Snapchat, Medium, and WordPress. Medium and WordPress are the obvious ones: They’re both well-known content management systems. Medium sent me a series of one-sentence answers via email, few of which were specific enough to answer the question.

Facebook 168

Facebook Social Networks Advertising Mediums Mobile Advertising 168

Scoop.it

FEBRUARY 22, 2024

As an HR pro, you know that engaging with talent, building your brand, establishing authority, and networking is crucial for success. That’s where strategic content marketing comes in. This post will explore seven content marketing tips and examples for HR audiences and leaders. The result?

Work Management 78

Work Management Marketing Management Content Marketing Peer-to-peer 78

Only B2B

FEBRUARY 9, 2018

Content Syndication has always been the hot potato of digital marketing. Marketers believe it to be one of the most successful ways of engaging the target audience and gaining visibility. As in content syndication, you syndicate the content in various networks and channels, it increases your reach to the target audience.

Lead Ranking 95

Lead Ranking Lead Scoring High Quality Lead Advertising Mediums 95

Liveintent

SEPTEMBER 7, 2021

Major brands like Walmart, Target, CVS, and Kroger have launched their own retail media networks. These big retailers are further solidifying their presence in eCommerce and retail through their own retail media networks. This does not mean, however, that small-to-medium-sized retailers cannot remain competitive.

Ideal Customer Profiles 125

Ideal Customer Profiles Media Advertising Agencies Mobile Advertising 125

TrustRadius Marketing

JANUARY 17, 2023

Different IaaS Use Cases IaaS provides a variety of solutions for IT, data, and networking needs. Program testing and development Resources such as virtualization, computing, and networking make IaaS solutions ideal for testing and development lifecycles. When your business grows, so do your networking needs.

Small Business Marketing 52

Small Business Marketing Work Management Marketing Management Service 52

TrustRadius Marketing

JANUARY 17, 2023

Different IaaS Use Cases IaaS provides a variety of solutions for IT, data, and networking needs. Program testing and development Resources such as virtualization, computing, and networking make IaaS solutions ideal for testing and development lifecycles. When your business grows, so do your networking needs.

Small Business Marketing 52

Small Business Marketing Work Management Marketing Management Service 52

EveryoneSocial

FEBRUARY 2, 2023

Today, employee advocacy is critical to companies’ success, as they seek to leverage employees’ voices and networks to build employer brand, drive engagement, and authentically promote products and services. A key factor in the success of such programs beyond content distribution at scale is the network effect.

Social Media 98

Social Media Effectiveness Media Work Management 98

Optinmonster

DECEMBER 28, 2023

Are you looking for sustainable ways to market your business? Not sure where to start: email marketing vs. social media? Both email and social media marketing are promising channels to grow your business. In this post, we’ll share important insights into email and social media marketing. Let’s get started! This is a 138.2%

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

seo.co

MARCH 4, 2020

It’s a landscape ripe with opportunities for savvy marketers. In case you aren’t familiar, podcasts are pieces of audio content, usually episodic in nature, distributed for free via a highly accessible podcast network. Medium transformation potential. The SEO Benefits of Podcasting.

Link Building 98

Link Building SEO Ad Building Top of Funnel 98

PureB2B

JANUARY 15, 2018

The online world is a big and cluttered space, so it isn’t reasonable to think that you can limit the distribution of your content solely to your own blog. Second, use authoritative syndication networks to boost visibility of your content. Content Syndication Networks to Check Out. SlideShare. SimpleReach.

Paid Content 62

Paid Content Sales Qualified Leads Enterprise Management High Quality Lead 62

KoMarketing Associates

AUGUST 26, 2020

Does your B2B marketing program include LinkedIn video marketing? 87% of LinkedIn video marketers say it’s been an effective channel for them. 41% of marketers think video is THE best content format for building relationships that generate leads. 87% of LinkedIn video marketers say it’s been an effective channel for them.

Linkedin 209

Linkedin Video Marketing B2B Marketing Marketing Strategy 209

ClickZ

JANUARY 22, 2021

30-second summary: Audio out-of-home (AOOH) advertising is a medium that allows CPG brands to impact a customer’s shopping experience while physically in the store. IRI is a data analytics and marketing company that works with CPG and retail clients to provide business intelligence on purchasing trends.

Advertising Agencies 105

Advertising Agencies Paid Search Agency Dwell Enterprise Management 105

PureB2B

JANUARY 15, 2018

The online world is a big and cluttered place, so it isn’t reasonable to think that you can limit the distribution of your content solely to your own blog. By syndicating your content, you’re gaining a whole new set of audience to whom you can market your brand. Content Syndication Networks to Check Out.

Paid Content 59

Paid Content Content Network Marketing Advertising Mediums 59

Sprout Social

SEPTEMBER 6, 2023

LinkedIn is a powerful marketing tool for any business, particularly in the B2B landscape. Over 82% of B2B marketers consider it a goldmine for generating high-quality leads, connecting with peers and building their professional network. Follow these steps to create an optimized LinkedIn Page.

Linkedin 107

Linkedin Effectiveness Ideal Customer Profiles Business 107

PureB2B

FEBRUARY 1, 2021

Content syndication is gaining ground because it is a hybrid approach to sales prospecting and content marketing , bringing more consistent traffic. Syndicating content is when you distribute your content to third-party entities so it can be re-published through their platform, allowing you to reach your target audience dynamically.

Planning 62

Planning High Quality Lead Advertising Agencies Lead Scoring 62

PureB2B

FEBRUARY 1, 2021

Content syndication is gaining ground because it is a hybrid approach to sales prospecting and content marketing , bringing more consistent traffic. Syndicating content is when you distribute your content to third-party entities so it can be re-published through their platform, allowing you to reach your target audience dynamically.

Planning 62

Planning High Quality Lead Advertising Agencies Lead Scoring 62

Brandpoint

APRIL 13, 2023

Marketers have been preaching its rising value for years, and the statistics overwhelmingly affirm the medium. 91% of businesses use video as a marketing tool – an all-time high since 2016. 87% of marketers say that video has a director and positive impact on sales. So you’re convinced: Video is the future.

Social Media 118

Social Media Traffic Top of Funnel Media 118

Martech

JUNE 7, 2023

Undoubtedly, video is the most rapidly expanding and potent marketing medium globally. Every marketer must incorporate this channel into their strategy. That’s why there’s no excuse for marketers not to create and share video content. Embrace video as a primary marketing avenue.

Marketing AI 90

Marketing AI Advertising Channels Video Marketing Youtube 90

ClickZ

FEBRUARY 19, 2020

Some in the industry are calling Bandersnatch the company’s secret marketing weapon , as the possibilities around interactive branded content are truly endless in terms of generating rich user data from around the world. Where this powerful new medium is headed . Interactive TV and other emerging platforms.

Brand Identity 108

Brand Identity Branding Content Interactive Marketing 108

Content Marketing Institute

NOVEMBER 6, 2018

Questioning where your Facebook ads might appear across its network of sites, including on Instagram and Messenger ? Brands typically have a lot of questions when it comes to marketing to consumers on any third-party content platform. You’re not alone. Make informed decisions.

Planning 111

Planning Social Media Template Marketing Plans 111

Contently

MARCH 6, 2018

You write a lot about how the future of content marketing is technology boosting human creativity. The best stories began with a personal anecdote or a vivid scene that marketers could relate to—like this confessional about my biggest shortcomings or this profile of Marriott’s newsroom. Susan, New York. Kate, New York, NY.

Content 167

Content Linkedin Facebook Analysis 167

SmartBug Media

SEPTEMBER 8, 2021

Whether you’re just starting out with video marketing or you’re a seasoned video marketing pro, there are always ways you can improve your strategies for demand generation. Pre-record a video invite from your featured guests or panelists, so they can share with your network and you can share with yours.

Demand Generation Agencies 111

Demand Generation Agencies Demand Generation Webinar Metrics Lead Ranking 111

Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. Of those social media marketers who use video, 93% say it’s a vital component of their strategies. But the format is still underused across the major social media networks. Social media video marketing statistics.

Social Media 138

Social Media Statistics Video Marketing Social Marketing 138

Moz

APRIL 19, 2020

Posted by mwiegand The marketing stack dictates infrastructure before content. They are foundational to digital marketing success. Content marketing is undeniably effective at getting sites to rank in search engines, which might satiate a client’s curiosity about what SEO can do for their visibility. Optimize images and video.

CMS Development 73

CMS Development Marketing Analytics Tools Conversion Rate Work Management 73

Biznology

MAY 12, 2014

Your social media marketing campaign may become a lot more expensive in 2015. In the early days of social media, brands rushed to market their products through the social networks because they could reach targeted audiences for free. Marketers may not feel this initially. The Social Networks Have to Make Money.

Marketing Proposals 80

Marketing Proposals Marketing Budget Paid Search Agency Internet Marketing 80

EveryoneSocial

OCTOBER 5, 2020

An intranet is a private internal company network for company leaders and employees to stay connected and to communicate important information. If your organization has been using an intranet for years, then you might be aware of the advantages and disadvantages of an exclusively internal network. Keep Employees Communicating Easily.

Enterprise Management 98

Enterprise Management Digital Transformation Work Management Marketing Management 98

ClearVoice

MARCH 22, 2023

Here are the five top reasons companies choose freelancers over in-house marketing teams: 1. The time savings make freelance content marketing ideal for mid-market and enterprise businesses in competitive industries. The costs can be lower or higher depending on the demands of your content marketing strategy.

Enterprise Management 72

Enterprise Management Work Management Marketing Management Resource Management 72

Oktopost

DECEMBER 13, 2020

Here you will find a summary of our latest webinar “From the Experts: Constructing the Social Bridge Between Sales and Marketing hosted with our good friend Megan Thudium, Senior Consultant, Content Marketing & Founder, MTC The Content Agency. Covid has been a huge transition for the B2B marketing world.

Social Marketing 118

Social Marketing Paid Search Agency Trade Show Advertising Agencies 118

Adobe Experience Cloud Blog

FEBRUARY 25, 2019

Video marketing has other benefits beyond distribution and traffic generation. So, how should you use video in your marketing? But you can also go one step further and make your customers the star of your video marketing. Create a Content Marketing Funnel. With over 1.9 Use video to tell their story. .

Small Business Marketing 134

Small Business Marketing Paid Content Lead Generation Lead Ranking 134

seo.co

JANUARY 23, 2022

Be a source for first-person research and data in the form of industry surveys, direct market research and unbiased reporting. Attend lectures and conferences where you can network with other thought leaders. Distribute Your Own Press Releases. Become a source for research. You are likely to get natural, quality links this way.

High Quality Lead 98

High Quality Lead Press Link Building Thought Leadership 98

ClickZ

APRIL 8, 2021

They also created client teams like Publicis’ “Power of One” by aggregating resources from various firms from within the network, a team-clustering approach still quite popular with large global advertisers. Leaner agency network infrastructures and overhead. We are moving at the speed of light and market conditions are uncertain.

Advertising Agencies 130

Advertising Agencies Paid Search Agency Ad Agencies Allocation 130

BenchmarkONE

MAY 4, 2021

Effectively marketing a business requires quite a bit of content. We’re breaking down the benefits and potential pitfalls of both, as well as why you probably want to consider tackling both for content marketing success. In 2019, marketers who prioritized blogging saw a 13X higher ROI than those who didn’t. It can boost ROI.

Small Business Marketing 80

Small Business Marketing Paid Content Business Lead Scoring 80