Zoominfo

MAY 27, 2021

Selling points and promises aside, without fully understanding their prospects (i.e. the particular pain points of each prospect at different parts of the funnel), companies can amass all the data in the world without actually using it to its full potential. But how does ZoomInfo Intent work? That’d be something.

Intent Data 246

Intent Data Intent Zoominfo Top of Funnel 246

Inbox Insight

NOVEMBER 10, 2023

With 99% of marketers leveraging intent data to some extent within their marketing strategy, it’s evident that intent data is an invaluable tool for demand generation. How are B2B marketers sourcing intent data? This can significantly increase your market exposure and expand your reach.

Intent Data 105

Intent Data Intent Demand Generation Buyer Intent 105

Content4Demand

NOVEMBER 5, 2021

We recently gathered 10 intent data experts and power users and collected their tips and insights in The Content + Data Connection: 10 Top Marketing Executives Explore the Rewards of Integrating Intent Data into Content Strategies. How does the elimination of third-party cookies change the content marketing landscape?

Intent Data 92

Intent Data Intent Top of Funnel Intent Signal 92

Heinz Marketing

MARCH 17, 2020

With the uncertainty facing many/most companies heading into the second quarter of 2020, marketing budgets are receiving increased scrutiny. With less money to spend on media and reach, there are numerous places smart B2B marketing organizations can focus to increase efficiency and results for their organizations.

Marketing Budget 91

Marketing Budget Intent Signal Top of Funnel Terms and Conditions 91

Zoominfo

AUGUST 16, 2021

Selling points and promises aside, without fully understanding their prospects, companies can amass all the data in the world without actually using it to its full potential. Over the last three years, intent data has emerged as the fastest growing data category according to TOPO’s 2020 Intent Data Market Guide.

Intent Data 130

Intent Data Intent Zoominfo Buyer Intent 130

PureB2B

FEBRUARY 18, 2022

For the first time in two years, the B2B Marketing Exchange , aka #B2BMX ,is returning in-person with an action-packed 3-day agenda. Reach these buyers via highly targeted content syndication and account-based marketing (ABM) campaigns, triggered at the most opportune time. Meet DemandScience at #B2BMX. About #B2BMX.

Account Based Marketing 62

Account Based Marketing Demand Generation Agencies Intent Signal ABM 62

PureB2B

FEBRUARY 3, 2022

Competition is fierce in the B2B sales space, making it difficult for teams to connect and engage with potential buyers. However, by curating and delivering personalized content to target audiences, sales teams can, in fact, cut through the digital noise and gain the attention of in-market consumers. Delivering Personalized Content.

Marketing AI 62

Marketing AI B2B Sales Personalization Paid Search Agency 62