ConvertKit
JUNE 15, 2021
If you see a sudden and dramatic drop in your open rates, don’t panic. And even if it takes a bit more digging, your open rates aren’t the be-all and end-all metric for measuring success. In this episode, Alyssa and Melissa outline the questions every email marketer should ask themselves if and when their open rates drop.
xiQ
DECEMBER 14, 2020
How to maximum open rate? Based on our experience with email marketing, here’s how you can maximize open rates for your marketing campaigns. As ISP filtering becomes more rigorous, more emails end up in the spam folder. To avoid being labelled as spam, you need to check: How clean is your send list?
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SendX
JANUARY 28, 2019
This works ok when you have a smaller list size but as your list grows, you will see that your open rates begin to drop hence offsetting your list growth. Clean your email list Less can be more than enough. Unengaged subscribers opt out (unsubscribe), mark email spam OR block you altogether. This amounts to 15k opens.
Spiralytics
MAY 23, 2024
Email spam filters are useful in deciding which messages end up in your inbox. Unfortunately, these filters can also make or break your marketing efforts, as almost 57% of all emails are labeled as spam. Luckily, there are methods to optimize your emails for optimal deliverability and navigate smoothly through the spam filters.
GreenRope
MARCH 9, 2020
5 Ways to Optimize Email Marketing Open Rates. You can’t profit off an email marketing campaign if no one actually opens your emails. For this reason, your open rate is one of the most critical KPIs for judging email marketing success. Here are 5 Ways to Optimize Email Marketing Open Rates: 1.
Martech
DECEMBER 6, 2023
The guidelines largely focus on three areas: authentication of outgoing emails, reported spam rates and the ability to easily unsubscribe from email lists. This will close loopholes that can be exploited by attackers, according to Google. What are the reported spam rates for bulk email senders?
Litmus
SEPTEMBER 17, 2021
You’ve got (or are getting) a new email domain or IP address to send emails from—but wait. Maybe you’ve decided to go from a shared IP to a dedicated IP or from your parent domain to a subdomain just for emails. Whatever the case, you need to warm up your new IP, domain, or subdomain. What’s an IP or domain warm-up?
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