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Unlock marketing efficiency: The essential guide to martech stack optimization

Martech

Marketing technology is the backbone of marketing operations, enabling organizations to efficiently and effectively manage campaigns, analyze data and engage customers. However, as the martech landscape evolves, your stack must remain optimized for maximum efficiency and effectiveness.

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Will Your Customers Make Your Next Solution a Blockbuster Hit? | What’s Your Edge?

Vision Edge Marketing

If you’re like many of our customers, you compete every day to find new customers, and keep and grow the value of your existing customers. Very early in my 14-year career at Motorola, I participated in a management development program (MDP) under the auspices of Gary Daniels, who at that time ran the Microcontroller Division.

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How You Can Manage Field Service More Efficiently With AI

Salesforce Marketing Cloud

Customer expectations have never been higher. According to our research, 88% of customers say the experience a company provides is just as important as its products or services. Yet 82% of mobile workers struggle to balance speed with quality when providing field service. The result?

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B2B Marketing Solutions to Combat Burnout

sagefrog

Burnout isn’t just a buzzword—it’s a real challenge marketers face as they strive to keep up with constant demands and evolving markets. This blog explores practical strategies to combat B2B marketing burnout, helping your team stay motivated and productive while ensuring you can enjoy a well-deserved break.

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What Is a Customer Satisfaction Survey? Importance, Types, and Tips

Salesforce Marketing Cloud

How can you find out if your customers are happy (or not) with your business? Ask them in a customer satisfaction survey. After all, insight about the customer experience is critical. You can’t measure customer satisfaction without it. What you’ll learn: What is a customer satisfaction survey?

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B2B Marketing Solutions to Combat Burnout

sagefrog

Burnout isn’t just a buzzword—it’s a real challenge marketers face as they strive to keep up with constant demands and evolving markets. This blog explores practical strategies to combat B2B marketing burnout, helping your team stay motivated and productive while ensuring you can enjoy a well-deserved break.

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Asset Service Management: Why It’s So Important to Field Service

Salesforce Marketing Cloud

Think about what could happen if you don’t have a good handle on your field service assets. You might even jeopardize the safety of your employees, contractors , and customers. Enter asset service management, the process of effectively managing and maintaining physical assets in field service.