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Three steps for B2B marketers to build a personal social media presence

Chris Koch

Pick an RSS tool. One of the best ways to start is with RSS. There are a million tools out there for doing this, and you can integrate RSS feeds into your browser but I find that cluttered and distracting. Now, I have to admit that I’m not a diligent RSS follower. Before you can begin talking, you have to listen.

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How to Save the World

Buzz Marketing for Technology

It would be interesting to see a social network map that depicted individuals not just as dots (nodes) but with their six circles. This could show what people value in others in their networks/communities, and what they offer, and how that effects both their popularity and the strength of the community as a whole. Is it useful?

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Personal Knowledge Management - Pollard

Buzz Marketing for Technology

Know-Who Canvassing & Connection: Use social network analysis (mapping or interviewing) to identify the de facto networks of expertise and trust in the organization. Use these to identify network coordinators, the people to go to first on key subject matter areas for your organization. · Social Networking. ·

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How to Save the World - PKM An Update

Buzz Marketing for Technology

Know-Who Canvassing & Connection: Use social network analysis (mapping or interviewing) to identify the de facto networks of expertise and trust in the organization. Use these to identify network coordinators, the people to go to first on key subject matter areas for your organization. · Social Networking. ·

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Confessions of a CKO: What I Should Have Done

Buzz Marketing for Technology

I heard this a lot, too, which is why Im such a fan of expertise-finders and other social networking applications, even though the first generation of such tools fall short. PKM: A Spec for Social Networking & Personal Content Management. Guerilla News Network. Who subscribes to your RSS. Colby Cosh.

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Customer Anthropology: The Art of Observation

Buzz Marketing for Technology

· Social Networking. · Guerilla News Network. Bloglines My RSS Subscribers. The Environment. · · Diagnosis & Solutions. Working Smarter. · · Knowledge. · · Innovation. · · Entrepreneurship. Blogs & Technology. · · Blogging. · · Other Technology.

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PKM and the Organization - Pollard

Buzz Marketing for Technology

Use RSS feeds to simplify publishing and subscribing to others content, and show employees how to use them and how to integrate this content into their personal taxonomy. Use social network analysis (mapping or interviewing) to identify the de facto networks of expertise and trust in the organization. · Knowledge. ·