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Survey: Digital Marketing, Social Media Remain Top Tactics Among Marketers

KoMarketing Associates

was digital marketing and social media, followed by marketing and audience research (5.1). and public relations (3.1) At the bottom were media planning and buying (2.9) At the top of the list (5.3) Direct marketing and sales (4.6), copywriting and design (4.1) also made the list.

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How Customer Service can Devastate Your Social Media Plans

Convince & Convert

As a public-relations and new media all-star , Peter Shankman is interested in how brands foster those good experiences and try to avoid the bad ones. Social Pros Podcast brand communities customer service digital marketing public relations social customer service social media customer service Social Pros'

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Report: 69% of Marketers Use Social Media to Develop More Brand Awareness

KoMarketing Associates

was digital marketing and social media. and public relations (3.1) At the bottom of the list were media planning and buying (2.9) At the top of the list (5.3) Direct marketing and sales (4.6), copywriting and design (4.1) were also on the list. and grassroots and event marketing (2.8).

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B2B Public Relations Boosts Strategic Marketing

Schubert B2B

Does your company really need a dedicated B2B public relations strategy? Here are a few reasons why: Building Credibility and Trust Positive media coverage and transparent communication enhance your company’s reliability and reputation with customers, investors, partners and employees. Short answer – yes.

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The New Rules of Social Marketing and PR

Convince & Convert

Why authentic employee advocacy is an important part of any company’s social media plan. “More and more marketing and public relations is really becoming a convergence with sales.” “You don’t have to exclusively go through the media to get your information out there.”

PR 317
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What Is Media Relations?

ClearVoice

What is media relations? Media relations is a form of public relations. The goal of media relations is to educate the media (newspapers, radio, television, and other forms of journalism) to report on a company’s objectives, accomplishments, and management accomplishments.

Media 90
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10 marketing functions that brands should keep in-house

SmartBrief - Marketing

Public relations My marketing career began in public relations at a full-service, Seattle-based agency in the mid-1990s. Degree of difficulty: 3 Paid media/planning Once the creative team puts together the award-winning advertising, it is essential to ensure the intended audience sees it.