DemandBase

OCTOBER 10, 2018

To support our fellow B2B comrades who find themselves facing a similar scenario, we have created a workbook to help you achieve real results with ABM in 2019. In 2019, only sponsor events that have a 50% attendee overlap with your target account list. Here’s a simple example. But there’s more to the story.

Account Based Marketing 69

Account Based Marketing ABM Demand Generation Allocation 69

Valasys

OCTOBER 10, 2019

Leveraging social media KPIs in the year 2019 & beyond will be an unbeatable approach for marketers to figure out the loopholes in their marketing strategies & will guide them on how to set social media KPIs to optimize their marketing & other core bottom-line endeavors such as sales revenue & return on marketing investment (ROMI).

Cost Per Thousand 55

Cost Per Thousand Social Media ROMI CPM 55

Valasys

SEPTEMBER 19, 2019

In the previous 3 parts of the blogs created on Social Media KPIs , we discussed the vitality of defining & measuring the impactful Social KPIs for 2019 for the platforms such as Facebook, Twitter & Instagram.

Cost per Acquisition 40

Cost per Acquisition CPA ROMI Marketing Management 40

Valasys

OCTOBER 8, 2019

The Best Email Marketing Tools for the Year 2019 & Beyond: Top 10 Picks. In a fiercely competitive B2B world, marketers need to optimize their returns on marketing investment (ROMI) & using the best email marketing tools can help the marketers achieve their desired results.

Enterprise Management 51

Enterprise Management Budget Programs Email Marketing Work Management 51

Allocadia

MAY 3, 2019

All-RunDo-Diagram-Connect-2019-V2. return on marketing investment (ROMI) – a feat that was accomplished because of the visibility her team was able to provide for her company. We’re excited that today we were able to announce the incredible momentum we’re seeing in our customer base. What that translated to was 2.5x

Lead Scoring 45

Lead Scoring Lead Ranking ROMI Budget Programs 45

Valasys

JULY 26, 2019

Kickfire, the global leader in IP address intelligence & company identification technology on the 25 th of July, 2019, announced its latest release – IP address-to-company Application Program Interface (API). Enhancing the conversational platforms for marketing, specifically the automated Chabot.

API 40

API SIC Paid Search Agency Optimization 40

Televerde

NOVEMBER 3, 2020

YoY growth in 2020 net any “churn “and 1,500+ new MarTech solutions from 2019: and from 2011-2020 a stunning CAGR of 5,233%. Marketing ROI (ROMI) is directly related to marketing budgets, and tracking how our marketing investments are translating into business success. Join him online: Twitter and LinkedIn.

Planning 59

Planning Analytics Enterprise Management Work Management 59

Valasys

AUGUST 30, 2019

Valsys Media is sponsoring the CMO & Future of Marketing Summit, 2019 (to be held at Grosvenor House, Dubai between 23/9/2019 to 25/9/2019), where an Interactive Group Discussion (IGC) on the day one of the conference, will cover the topic: “ GAMIFICATION, AUGMENTED REALITY AND.

Paid Content 49

Paid Content Lead Scoring Lead Ranking B2B Marketing 49

Valasys

SEPTEMBER 26, 2019

87% of the marketers use videos as a marketing tool (Source: Wzyowl, 2019) & 85% of all internet users in the United States watch online video content (Source: Statista, 2018). Videos are an impactful way of advertising.

Social Media 49

Social Media Media Youtube Multi-Channel 49

Valasys

JUNE 24, 2019

According to a Global Digital Report published in 2019 by Hootsuite.com, the total number of social media users worldwide is 3.484 billion, with an annual upsurge of 9% over the year. Thus, marketers are able to generate meaningful & relevant content for prospects to optimize sales conversions. Social Marketing: .

Mobile Marketing 65

Mobile Marketing Social Marketing Marketing & Strategy B2B Marketing 65

Valasys

AUGUST 22, 2019

It’s a hot topic for Google in 2019. Two independent pieces of research by Junto in 2019 reveal that 78% of the location-based mobile searches result in the offline purchase & that 61% of mobile searches are more likely to contact a local business if they have a mobile-friendly website. .

Optimization 40

Optimization SEO B2B Marketing Lead Scoring 40

Valasys

SEPTEMBER 6, 2019

Valasys Media is sponsoring the CMO & Future of Marketing Summit, to be held at Grosvenor House, Dubai between 23/9/2019 to 25/9/2019. This might help marketers in aligning KPIs to their core business objectives in new ways that they might have been oblivious about.

Click Rate 40

Click Rate Marketing Automation Services Ideal Customer Profiles Social Media 40

Valasys

SEPTEMBER 4, 2019

Moreover, 73% of marketers believe that their efforts through social media marketing have been somehow or majorly effective for their businesses (Source: Buffer, 2019). Valasys Media is sponsoring the CMO & Future of Marketing Summit, to be held at Grosvenor House, Dubai between 23/9/2019 to 25/9/2019.

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

Valasys

SEPTEMBER 10, 2019

Furthermore, according to Marketingcharts.com “Influencer Marketing” is the 4 th most important trend that B2B marketers are looking to opt-in for the year 2019 as 48% of them gear up to make influencer marketing an integral part of their marketing strategies.

Word of Mouth 40

Word of Mouth WOMM B2B Marketing Marketing AI 40

Valasys

AUGUST 6, 2019

” We have simplified the task for you and below the some of the most important ways to improve & get out the maximum of your B2B marketing skills in 2019: 1. According to a study by influencermarketinghub.com, Google searches for influencer marketing grew by over 1500% percent over the past three years, starting the year 2019.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

AUGUST 8, 2019

The upsurge in these KPIs directly resonates with the positive performances of the campaigns, directed towards an optimized Return on Marketing Investment (ROMI). In the year 2019, the success of an enterprise’s email marketing campaign pivots around the ability to provide value to its customers throughout their buying cycles.

Paid Content 40

Paid Content Email Marketing Optimization Research 40

Televerde

OCTOBER 30, 2019

Stratabeat, 2019). Harvard Business Review, 2019). Harvard Business Review, 2019). Curata, 2019). 67% of the buyer’s journey is done digitally, through engaging with a company’s content (Hubspot, 2019). CampaignLive, 2019). Cloudpeeps.com, 2019). Roberthalf.com, 2019). Spiceworks, 2019).

Paid Content 45

Paid Content Statistics B2B Marketing Peer-to-peer 45

Markempa

MAY 1, 2019

Return on Marketing Investment (ROMI) What’s your return on your marketing investment (ROMI)? Marketing Influenced Customer Percentage What’s the impact are your marketing investments making on sales productivity? On the sales pipeline? On revenue velocity?

ROMI 50

ROMI B2B Marketing Work Management Marketing Qualified Leads 50

Allocadia

AUGUST 28, 2019

VANCOUVER, British Columbia, August 7, 2019 — Allocadia , the creators of the Run Marketing movement, today was named Best Marketing Performance Management Company by the 2019 MarTech Breakthrough Awards. Company recognized for excellence in delivering real-time insights to help marketers maximize ROI. About Allocadia.

Work Management 40

Work Management Paid Search Agency Marketing Management Marketing Budget 40

Oktopost

NOVEMBER 12, 2020

With the rise of data analytics in B2B marketing, it is worthwhile to highlight how it can boost Return on Marketing Investment (ROMI) for you. . Acquired by Google in 2019, Looker excels at hinging data analytics with interactive data visualizations that make deep analysis simpler to manage. . 5 Ways data analysis boosts B2B ROI.

Analysis 138

Analysis Enterprise Management B2B Marketing Lead Ranking 138

Valasys

AUGUST 28, 2019

Save the date: Monday, 23 Sep 2019 – Wednesday, 25 Sep 2019. A recent study by Gartner in 2019 quotes: “Marketing technology is the single largest area of investment when it comes to marketing resources & programs,” which highlights that investing in marketing technologies is a top priority in all marketing budgets.

Marketing AI 40

Marketing AI CMO Planning Paid Search Agency 40

SnapApp

FEBRUARY 5, 2019

We send personalized content to our leads via workflows and e-mails,” says Romy Fuchs of BEE Inbound AG. “We Nearly half of all marketers plan to use quizzes, surveys, and other forms of interactive content in 2019 to gather more information about their leads. Kickstarting Your Sales Enablement Efforts in 2019.

Lead Ranking 117

Lead Ranking Sales Qualified Leads Planning Lead Scoring 117

Valasys

AUGUST 26, 2019

When it comes to B2B content marketing & crafting of a holistic strategy for creation & distribution of content across multichannel, to help the marketers optimize their return on marketing investments (ROMI), the marketers need to be well informed of the changing dynamics of market place around them. Employ Influencer Marketing : .

Paid Content 40

Paid Content Top of Funnel B2B Marketing Marketing AI 40

Valasys

NOVEMBER 4, 2019

According to a report by Mary Meeker’s 2019 Internet Trends Report, digital ad spend has increased by 22%. Harvard Business Review depicts content personalization as a powerful strategic move towards improving the contextual relevance of pieces of content for customers. Ways Content Personalization Benefits B2B Marketers.

Marketing AI 45

Marketing AI B2B Marketing Personalization Marketing Budget 45

Valasys

JULY 30, 2019

According to a report by SEMrush top performing ad sizes identified by Google were also amongst the most frequently seen ad sizes so far in 2019, i.e. 728*90 & 300*250. According to the latest statistics published by eMarketer in 2019, display advertisement this year is projected to grow at a rate of 14.7% Wrapping It Up.

Display 40

Display Paid Content Advertising Agencies Advertisements 40

Valasys

AUGUST 20, 2019

According to research by Statista in 2019, the total number of global email users was 3.7 With approximately half of the total population of the world using Email marketing , it certainly is a tool that B2B companies have always relied on for a consolidated return on their marketing investments (ROMIs). billion users by the year 2022.

Marketing AI 58

Marketing AI Email Marketing Campaigns Personalization 58

Valasys

NOVEMBER 20, 2019

We have compiled a list for the B2B marketing blog topics 2019: 1. Remember that blogs are an asset to your business & with the help of the above-mentioned B2B blog post ideas, the brands can optimize their core bottom-lines for improved return on marketing investment (ROMI). percent since 2015.

B2B 45

B2B Brand Identity Branding ROMI 45

Valasys

AUGUST 9, 2019

The Core Algorithm update on March 12, 2019 (Shifting perspectives from the myopic niche-specific targeting of prospects to a more comprehensive & all-encompassing Global view): In the pursuit of segment-based marketing, relevance shouldn’t be left behind.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40

Valasys

NOVEMBER 20, 2019

We have compiled a list for the B2B marketing blog topics 2019: 1. Remember that blogs are an asset to your business & with the help of the above-mentioned B2B blog post ideas, the brands can optimize their core bottom-lines for improved return on marketing investment (ROMI). percent since 2015.

B2B 40

B2B Brand Identity Branding ROMI 40

Valasys

JULY 8, 2019

Visually appealing pieces of content weaved in the form of stories, videos in particular when employed in B2B marketing, help in convincingly fostering customers’ rendezvous & simultaneously help the marketers in optimizing the Return on Marketing Investment (ROMI).

Storytelling 56

Storytelling Top of Funnel B2B Marketing Word of Mouth 56

Convert

OCTOBER 25, 2022

Rafael Romis, Founder of Weberous Web Design. You also need to check your layout doesn’t break on smaller devices that have only 320 width, like the 2019 version of iPhone SE. Rafael Romis. For example, how about A/B testing free shipping thresholds? Or discount offers to capture emails? Start there before testing new designs.

Paid Content 59

Paid Content Tips Top of Funnel Paid Search Agency 59