article thumbnail

2024 Future Forecast

Bluetext

As we step into a new year, our thoughts revolve around new resolutions, new fad diets, and the colder months ahead—but what we should be thinking about are the digital marketing trends of 2024. From cookie consent to 70s nostalgia, there are several digital marketing and design trends to look out for in 2024.

article thumbnail

The Power of PR Campaigns: Forecasting the Future of PR in 2024

Champion Communications

As we approach 2024, anticipating the trends that will shape our industry is key. 2024 will witness a significant shift towards micro-influencers and nano-influencers. The ability to interpret and act upon data will be a critical skill for PR in 2024 and beyond. Looking for more PR insights?

PR 62
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Key Trends in Content Marketing 2024: 67 Predictions

Content Marketing Institute

What’s ahead in content and marketing for 2024? Plus, these experts forecast the impact of social media and world turmoil and give a healthy dose of hope. AI gets a lot of attention in these predictions, but in surprising ways.

Trends 120
article thumbnail

2024 Predictions: Retail media networks

Martech

This maturation took some big steps last year and will continue in 2024 as advertisers will test and integrate RMNs into their media strategy. Much of the growth in 2024 will be driven by the ‘offsite’ advertising, where the retailers’ data is being used to target ads on the open web and/or CTV devices.” But RMNs need to mature.

Media 96
article thumbnail

Klaviyo Product Update Roundup for April 2024

SmartBug Media

April 2024 Klaviyo Portfolio: The Smartest Way To Manage All Your Accounts In One Place Learn More > Klaviyo Update Details This new Klaviyo feature offers a centralized dashboard that enables users to manage multiple accounts effortlessly, accommodating various brands and regions all in one place.

Product 59
article thumbnail

2023 in review: 3 key trends to inform your 2024 marketing plan

Martech

But inflation still looms over consumer spending, and forecasts are split between optimism and pessimism. Forecasting this holiday season is like playing Powerball. Other forecasts say consumers plan to take on less debt this year, cut back more or shift spending from things to experience.

Planning 124
article thumbnail

Future Forecast: Cybersecurity Trends in 2024

Bluetext

Careful market analysis and years of industry expertise amongst Bluetext marketing specialists reveal AI technology, increased investment from SMBs, and enterprise risk quantification are expected to impact cybersecurity provider marketing strategies in 2024. Read our blog on the 2024 Future Forecast from Bluetext.