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Account Based Marketing Strategies: 7 Tactics to Improve Campaign Performance

DealSignal

With marketing technology changing the landscape and leveling the playing field, you can leverage ABM strategies to not only hit your monthly numbers — but to exceed them. 1 Create alignment across key departments Any effective account based marketing strategy starts with creating a framework that consists of sales and marketing alignment.

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Let Search Intent Lead the Way: 6 Intent Data Use Cases

DealSignal

Intent data use cases put the needs of your audience first … and address them swiftly. And for those in account-based marketing (ABM), intent data can offer essential insights into their contacts’ interests and online behavior. The general rule of thumb says it takes around 8 touchpoints on average to make a conversion.

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EVENT: Meet DealSignal at B2B Marketing Exchange 2019 (#B2BMX)

DealSignal

Get exclusive early access: intent-based leads. Special offer: B2BMX attendees can get an exclusive 60-day trial of intent-based leads. Set your target personas and account criteria and get 100 in-market leads each week. Don’t miss Pramata’s ABM case study. Contact us to learn more.

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You Don’t Have to Settle.

PureB2B

You need and can have both: An effective content syndication program driving intent-based leads into your sales organization, keeping those bad quality or out-of-market leads at bay.

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Intent Data: How to Generate Quality Sales and Marketing Leads

DealSignal

Most importantly, we’ll show you how to leverage B2B intent data to create prioritized, consistent, and repeatable pipeline generation processes that will generate high-quality, intent-based leads and accounts to exceed target numbers each month. What types of intent data are there?

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Let Search Intent Lead the Way: 5 Intent Data Use Cases

DealSignal

Intent data use cases put the needs of your audience first …. … And for those in account-based marketing (ABM), intent data can offer essential insights into their contacts’ interests and online behavior. Converting an account is not a guarantee, even if you with efficient targeting via your ABM campaign.

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DealSignal Introduces Intent-based Inbound Lead Enrichment

DealSignal

DealSignal Intent-based Inbound Lead Enrichment combines who, why, when, and where, and fully automates the process, so marketing can deliver truly actionable leads to sales and reps can then engage them with highly personalized, timely outreach. It’s your total audience, perfected.