ClearVoice

APRIL 15, 2021

It’s when a journalist publishes or broadcasts an article that mentions your organization — or your client’s — in positive terms, earning the implied endorsement of that journalist and the media outlet for which they work. In short, people are more apt to trust a brand that has such favorable press.

Paid Content 119

Paid Content Media PR Paid Search Agency 119

ClearVoice

MARCH 8, 2019

As we explored in our latest piece for Women’s History Month, many gender disparities are still omnipresent within media — digital, broadcast, print or otherwise — but there are plenty of badass ladies who are fighting for their bylines. I suddenly found myself writing press releases , copy for advertorials, proposals and more.

Advertorials 110

Advertorials Paid Search Agency Lock-In Burn Rate 110

Brandpoint

FEBRUARY 24, 2019

MAT release, matte release, syndicated content, advertorial — however you spell or say it, this PR tool is meeting the needs of the shifting landscape of America’s newspapers and media outlets. The difference between press releases and MAT releases. The difference between AP content services and MAT releases.

Advertising Agencies 122

Advertising Agencies Paid Search Agency PR Distribution 122

Webbiquity

JULY 26, 2010

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Time to Kill the Press Release? B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ). Content’s Evil Twin: Advertorial , Wednesday, July 14, 2010. June 8, 2010. Slideshow) , February 19, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

B2B Marketing Zone Posts

AUGUST 3, 2010

Sure, it sounds weird at first, but “simulcast” – a portmanteau of “simultaneous and broadcast” – probably sounded funny when it first hit the national lexicon in the late 1940s. Time to Kill the Press Release? Advertorial (4). The Sweet Spot: We’re all ‘smarketers’ now - Follow the Lead , July 8, 2010 Sam Zales. PointClear (4).

Ning 40

Ning Paid Content Facebook Sales Management 40

Martech Advisor

JANUARY 7, 2020

Paid media is defined as the purchase of ad inventory on a media channel or publisher site to broadcast your brand message and reach your target audiences. This includes press mentions, social media recognition, content contributions by influencers, search rankings achieved through search engine optimization (SEO), etc. Paid Media.

Paid Content 68

Paid Content Cost Per Thousand Cost Per Click Process 68