Sales Pipeline Radio, Episode 156: Q&A with Derek Slayton @DerekSlayton
Heinz Marketing
MARCH 11, 2019
You didn’t hire an ad agency to help. As you mentioned, I classify myself more as a demand pipeline and products person versus a brand person. We had enough bandwidth and design capabilities in house who was willing to take on the project, and we kind of knew where we wanted to go. You didn’t hire brand agency.
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