PureB2B

AUGUST 3, 2016

It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. That is, with an actual human being behind the keyboard crafting their ideas into a blog post, and publishing it after (several rounds of) editing. Your Blog Should be Integrated into Your Main Website.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

Hubspot

FEBRUARY 10, 2014

Here''s a rundown of the common blog widgets, plugins, and add-ons you should consider adding to your blog. We''ll highlight which add-ons are must-haves for every blog and provide you with information so you can prioritize which ones make sense for your blog. 13 Common Add-Ons to Consider for Your Blog.

RSS 28

RSS Work Management Marketing Management Paid Search Agency 28

Hubspot

OCTOBER 19, 2012

In this post, we'll walk you through all the various lead gen opportunities you can take advantage of on your blog, and even give you some great tips for optimizing those opportunities to make sure you're squeezing every last lead out of your business blog. 8 Lead Gen Opportunities for Your Business Blog.

Lead Generation 28

Lead Generation Blogger Sales Qualified Leads Lead Gen 28

Industrial Marketing Today

APRIL 26, 2010

Now, B2B content marketing’s agenda is to educate and inform customers and prospects. Educate, inform and provide value to customers and prospects. Your business will grow.&# (See Content Marketing – The Ultimate Cheat Sheet ). Content Marketing’s slogan is – “Don’t pitch. Don’t sell.

Marketing Budget Creation 60

Marketing Budget Creation B2B Marketing Web 2.0 Marketing Budget 60

Industrial Marketing Today

MAY 21, 2010

A B2B blog is the perfect online tool to accomplish that. If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? I say you need both. That’s all you need for now.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Hubspot

NOVEMBER 18, 2011

Spend some time generating new followers for your LinkedIn Company Page by promoting your presence there: add follow buttons to your website and blog, write a blog post about your presence, and tell followers on your other social networks to follow you on LinkedIn, too. and company (HubSpot, LinkedIn, etc.).

Linkedin 28

Linkedin Paid Search Agency Companies RSS 28

PureB2B

AUGUST 3, 2016

It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. From highly personal journals and day-in-a-life updates, blogs have metamorphosed into its present day format as an important online business tool. Worst case scenario? Generate Quality Leads.

Lead Generation 48

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 48

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

JUNE 12, 2012

Here are 10 free tools that will make you a better business blogger , and how to use them. 10 Free Tools Business Bloggers Should Bookmark. 1) RSS Reader. And part of that top of the funnel analysis is the effectiveness of your business blog. Alright, you ready to start bookmarking? 5) Data-Rich Websites.

Blogger 28

Blogger Top of Funnel Tools Business 28

Hubspot

APRIL 12, 2011

Check out her posts on the StudentAdvisor Blog for the latest in college news. When it comes to business blogging, lists are an excellent accessory to have in your content generation toolbox. What readers don't want to do is spend the necessary hours researching information to figure it out on their own!

Tips 28

Tips FAQ RSS Social Media 28

Online Marketing Institute

NOVEMBER 18, 2010

The truth is that if you are in the business of providing great value to your customers, or you are solving certain problems remarkably well, blogging will enable you to communicate this to your prospects in an effective, cheap and efficient way (if youre not providing great value then you shouldnt be in business at all).

B2B Thought Leadership 40

B2B Thought Leadership Thought Leadership Cost per Lead RSS 40

Hubspot

JANUARY 2, 2012

With all the changes in inbound marketing over the past few years, one tactic has bubbled up and stayed at the top as a crucial part of a successful marketing strategy: business blogging. You probably have a hefty mix of blogs and websites in your RSS, some of which might talk about blogging every once in a while.

Blogger 28

Blogger Thought Leadership RSS CAN-SPAM 28

Hubspot

JANUARY 18, 2012

Well luckily, every business blogging challenge we've heard has a solution that you can implement immediately if you truly want to keep that New Year's blogging resolution. There are many other things you can include on your blog , but if you start with the basics we've mentioned here, you'll be off to a great start.

Long Tail Marketing 28

Long Tail Marketing Work Management Cost per Lead RSS 28

Hubspot

MAY 3, 2012

3) Get New Blog Subscribers. Your business blog houses some of your best content, and it's all form-free! Leverage that content warehouse by inviting your prospects to subscribe to the blog with a simple RSS button like you see on the right. Just look at all the opportunities: Think about it. 7) Conduct a Survey.

Landing Pages 28

Landing Pages Case Studies Case Study Click Rate 28

Hubspot

SEPTEMBER 30, 2015

I had a co-worker email me the other day asking for a blog post about the benefits of business blogging. I told her I'd shoot over one of our up-to-date blog posts about why businesses should blog and. The Benefits of Business Blogs for Marketing. It's for a friend," she said. Sure it was.

Business 28

Business Work Management Lead Scoring Lead Ranking 28

Hubspot

APRIL 3, 2013

With this newfound interest in content creation, the rise of inbound marketing, and the latest trend, native advertising , the lowly blog post has, once again, risen to prominence in the eyes of marketers who now see it as a powerful method to connect with prospects and customers by delivering valuable, educational, and useful information.

Paid Content 28

Paid Content Paid Search Agency Ads Banner Ads 28

Hubspot

APRIL 26, 2013

When it comes to the role of business blogging in inbound marketing, there''s no question that it fits quite nicely into the ''Attract'' stage of the methodology. Not only can your blog help you bring in qualified visitors that you can convert into leads; it can also be a powerful lead nurturing tool. 1) Implement Smart CTAs.

Top of Funnel 28

Top of Funnel Business Blogging Marketing Automation Services Sales Qualified Leads 28

Hubspot

JUNE 7, 2010

Ever hear people throw around terms like RSS or.XML and you wrinkle your forehead in confusion but nod your head because you don't want to admit that you haven't a clue? This blog post will lift some of that mystery by covering the ABCs of blogging's most important terms. 39 Commonly Used Blogging Terms you Must Know!

RSS 28

RSS Blogspot Blogger Tagging 28

Hubspot

JUNE 27, 2013

In the soon-to-be-released 4th edition of The New Rules of Marketing & PR , David Meerman Scott (best-selling author and HubSpot Advisor) added a whole new section about newsjacking that got us thinking about our own blog''s newsjacks. On our blog, we often try to newsjack stories that could inform, and/or help marketers.

Press 28

Press Content Analysis PR 28

PureB2B

MAY 29, 2016

If you’ve reached a point where your old tactics don’t work anymore, take a ‘slide’ from the experts’ playbook and read up on the reasons outsourcing can give your business a new life. If your company is planning to leverage content marketing to generate leads, Hubspot is the perfect “hub” for it. is happening later this year.

Lead Generation 54

Lead Generation Resources Sales Qualified Leads Generation 54

PureB2B

MAY 29, 2016

If you’ve reached a point where your old tactics don’t work anymore, take a ‘slide’ from the experts’ playbook and read up on the reasons outsourcing can give your business a new life. If your company is planning to leverage content marketing to generate leads, Hubspot is the perfect “hub” for it. is happening later this year.

Lead Generation 48

Lead Generation Resources Sales Qualified Leads Generation 48

Hubspot

JULY 31, 2019

I know we do at HubSpot.) You can pull this information from Google Analytics or your social media analytics tools. Your buyer persona(s) act as models of your ideal customers and content consumers and represent their pain points, information preferences, and motivations as you build out the rest of your content distribution strategy.

Distribution 101

Distribution Paid Content Content Custom Publishing 101

Hubspot

JUNE 23, 2011

Welcome to another episode of HubSpot's Inbound Now. Like HubSpot, for instance, you guys have hundreds of clients. So blogs are really good at this because blogs typically are almost articles, and a lot of business blogs are how-to articles. Jason: Yeah, and HubSpot does really well with this.

Work Management 28

Work Management Marketing Management Paid Search Agency Advertising Agencies 28

Hubspot

JULY 19, 2013

For more information about how to write an awesome how-to post, check out the first example below (how meta, right?). Examples: How to Write Stellar How-To Posts for Your Business Blog. How to Create a Facebook Business Page in 5 Simple Steps [With Video!]. Examples: What the Future Holds for Business Blogging.

Thought Leadership 28

Thought Leadership Curation Blogger Classified Ads 28

Hubspot

FEBRUARY 11, 2013

Don't give away anything to them that's form-free , like a helpful blog post or an answer to their burning question. Business Blogging. 11) Make your business blog all about promoting your products/services. Your business blog should be all about how awesome your business' products and services are.

Paid Content 28

Paid Content Work Management Marketing Management Marketing Budget 28