SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Robert has a knack for creating content with great storytelling. Are you ready? Let’s begin!

Paid Content 92

Paid Content Paid Search Agency Social Media Social Marketing 92

Sprout Social

APRIL 4, 2023

Nike Nike uses Instagram Stories to build a buzz around their new product launches with short videos. Make sure you incorporate storytelling into your ephemeral content strategy. 3 examples of brands that drive engagement with ephemeral content Here are three brands that use ephemeral content in different ways to drive engagement.

Marketing Strategy 113

Marketing Strategy Marketing & Strategy Planning Work Management 113

Outgrow

NOVEMBER 30, 2022

Building a robust video marketing strategy is a powerful way for businesses to engage their audience through visual storytelling. Goals include increasing sign-ups, encouraging people to buy your products, or getting people buzzing about your brand. How to Develop and Launch a Successful Video Marketing Strategy.

Marketing Budget 138

Marketing Budget Video Marketing Marketing Strategy Marketing & Strategy 138

Martech Advisor

DECEMBER 19, 2019

There are a few social media campaigns that go viral and make a real impact on society. B2C brands can launch a limited-edition product line or offer unique experiences that will generate buzz on social media. Explore Social Media Storytelling. Storytelling doesn’t always have to be a tear-jerker.

Social Media 118

Social Media Campaigns Media Top of Funnel 118

Martech Advisor

AUGUST 16, 2019

The brands mentioned in the report created quite the buzz with rising social mentions and trending hashtags. If your campaign goes viral, the results could be priceless. Given that video will be 80% of all online content by 2021, marketers need to brush up on their video storytelling capabilities.

Marketing AI 98

Marketing AI Marketing & Strategy Marketing Strategy Campaigns 98

Buzz Marketing for Technology

FEBRUARY 10, 2016

Our next webinar is titled Storytelling Gone Wild: The Key to Creating Viral Content be sure to sign up for it or view the schedule of other upcoming webinars here. To get a copy of the slides or to listen to the replay, please click here. You can also scan the highlights of this webinar on Twitter by reading the Storify below.

Social Marketing 100

Social Marketing Conversion Viral Marketing Webinar Metrics 100

Content Standard

AUGUST 31, 2018

Brands have long realized the visual storytelling power that Instagram offers—the social media juggernaut lets them connect with customers directly. Are Your Brand Storytelling Senses Tingling? In fact, 80 percent of accounts follow a business on Instagram, which means consumers are opting in to being served their brand messaging. .”

Video Marketing 84

Video Marketing Marketing & Strategy Curation Storytelling 84

Hubspot

MAY 14, 2019

Brand marketing is shaping your brand’s public perception and forging an emotional connection with your target audience through storytelling, creativity, humor, and inspiration. Buzz Marketing. Brand Marketing. User-generated Marketing.

Paid Content 101

Paid Content Advertising Agencies Paid Search Agency Word of Mouth 101

Valasys

SEPTEMBER 10, 2019

Let’s now delve deeper into the following tactics that can be used by the marketers to create a positive buzz about their products or services online: 1. Visual storytelling, when combined with case studies, lays a strong foundation for Word of Mouth Marketing. Focus on Reputation Management – P.S:

Word of Mouth 40

Word of Mouth WOMM B2B Marketing Marketing AI 40

Content Standard

MAY 5, 2015

Since that time, we’ve learned about the power of “going viral” and that cat videos are, indeed, the best things ever. The power of video content is incontrovertible because, at its core, video is a compelling medium for storytelling. Content with a lot of views can do the same thing without effective reporting.

ROI 40

ROI Video Marketing Work Management Paid Search Agency 40

Content Standard

FEBRUARY 13, 2016

In this, experiential marketing tends to differ from other marketing messaging by making information or calls-to-action secondary to the goals of awareness, loyalty, and buzz for a brand. When you break them down, most experiential marketing examples come down to one or two goals: engage an audience through excitement or connection (or both).

Best Practices 40

Best Practices Paid Search Agency Buzz Loyalty 40

Hubspot

DECEMBER 19, 2016

A great storyteller once said, “brevity is the soul of wit.” But if there's one thing we know, it's that the buzz -- both positive and negative -- around this launch has inevitably created an interesting sounding board for ideas and iterations. does a great job of turning its product into a viral social media moment.

Word of Mouth 28

Word of Mouth Social Media Buzz Marketing & Strategy 28

Hubspot

APRIL 16, 2019

However, Game of Thrones’ masterful storytelling isn’t the only reason why it’s season eight premiere broke HBO’s ratings record. The show’s marketing & advertising team also generated huge amounts of buzz for its final season and successfully sustained it for nearly two years. What is buzz marketing?

Buzz 75

Buzz Paid Search Agency Word of Mouth Viral Marketing 75

ClearVoice

FEBRUARY 26, 2024

Let’s dive deeper into some of the most common types of content writers : Brand journalists : They are natural-born storytellers who excel as brand ambassadors. Scriptwriter: The storytellers behind the scenes of your videos, chatbots, and podcasts. It’s data storytelling. Situation: Describe the core situation.

Effectiveness 98

Effectiveness Content Storytelling Work Management 98

Hubspot

MAY 29, 2015

Unfortunately, he quickly found that generating buzz for blenders wasn't all that easy. Virality isn’t born, it’s made. In his book, Berger fuses the concepts of virality, social influence, and interpersonal communication with research and stories around what makes an idea not only stick, but also spread.

PR 28

PR Trigger Marketing Viral Marketing Storytelling 28

Online Marketing Institute

NOVEMBER 10, 2010

Are you using the same tired buzz words and industry jargon? Good content works in so many ways (directly and indirectly through viral sharing) that make the time and thought investment well worth it. If they don’t “get it,” change your messaging until they do. Do your messages sound the same?

Paid Search Agency 40

Paid Search Agency Marketing Websites Companies B2B 40

Bannerflow

MARCH 4, 2021

It was one of the earliest iterations of a viral video. Not only did the ad feed the hype machine already buzzing around the release of the title, it built a whole world extending beyond the game. The buzz it generated was so big that every media outlet wanted to cover it. This response is born out of storytelling.

Advertisements 97

Advertisements Advertising Campaigns Best Practices 97

Valasys

OCTOBER 3, 2023

Photos can bring your product or service to life, and videos are perfect for storytelling. Pinterest excels at infographics and step-by-step guides, while TikTok has revolutionized the short video format, making it ideal for virality and storytelling.

Startups 52

Startups Effectiveness Planning Business 52

Adobe Experience Cloud Blog

JULY 11, 2017

The launch demonstrated not only an understanding of her fan base and their preferences—an increasingly mobile-oriented consumer base, but also innovation—driving a viral element to her album through social sharing and digital downloads while also driving demand for her physical album, which fans had to wait one week to receive.

Brand Identity 0

Brand Identity Branding Thought Leadership Barriers 0

Martech Advisor

JANUARY 16, 2020

The success of conference participation depends on pre-buzz activities, which consist of the activities mentioned above. While it’s a challenge to make something go viral, using storytelling techniques that encourage audience participation can definitely drive engagement. Learn More: What Is Native Advertising?

Paid Search Agency 122

Paid Search Agency Practices Examples Advertising Agencies 122

Oktopost

MAY 13, 2021

When you’ve got a lot of dry research and data to get across, bring in storytelling elements to keep things relatable. RTM involves engaging audiences by leveraging your social media presence and marketing apparatus to respond to newsworthy or viral events as they happen, making your brand part of the story. As a bonus.

Social Media 122

Social Media Paid Content Media B2B Thought Leadership 122

ClearVoice

NOVEMBER 8, 2018

(Note: I’m fully aware “great” is a subjective word, but for the purposes of this argument, I’m defining it by content that has impactfully moved a brand forward, went viral and/or lead to spikes in sales, strong social buzz and meaningful engagement. Superpower #2: Laser-sharp storytelling capabilities.

Marketing & Strategy 98

Marketing & Strategy Content Sales Qualified Leads Creativity 98

Single Grain

NOVEMBER 25, 2019

We've all seen one of those ads that just hits the ground running and before you know it, it's “gone viral” It almost doesn't even matter what the subject is; all sorts of people outside the brand's demographic will watch it, like it and share it – because a great ad is a great ad. What Is Viral Marketing? B) Buzzworthy.

Viral Marketing 136

Viral Marketing Word of Mouth Paid Search Agency Planning 136

Outbrain

DECEMBER 8, 2019

When a series as beloved as Game of Thrones comes to an end, brands must find ways to leverage the worldwide buzz and become part of the conversation. Promoted on social media, it uses a storytelling approach to broadcast the values of the Land Rover brand (excellence, daring, success), for an unforgettable native experience.

Paid Search Agency 54

Paid Search Agency Examples Ads Advertising Agencies 54

Sprout Social

DECEMBER 8, 2022

♬ Storytelling – Adriel. And it’s a win for you because it creates fresh buzz around your product. Check out our article about how to make a social media viral video to expand the reach of all of your videos. Just make sure the hashtag holidays you use are relevant to your brand and audience. shedd_aquarium.

Social Media 122

Social Media Video Marketing Top of Funnel Media 122

Hubspot

MAY 16, 2014

The web has been buzzing with rumors, headlines, and memes as the public speculates what sparked the argument -- as the web will do. A quickly-crafted 140-character statement can break a story, share an announcement, bring down a brand, or go viral. For a lot of celebrities, this type of affair is business as usual. Major #fail.

PR 28

PR Press Public Relations Viral Marketing 28

Single Grain

OCTOBER 25, 2022

The reason this is so effective is because people have been naturally drawn to stories since the dawn of humankind: Since people remember stories 22X more than facts and figures, storytelling in your content can boost conversion rates. Dive Deeper: 9 Examples of Storytelling Marketing to Inspire Your Next Campaign. The Case Study.

User-Generated Content 94

User-Generated Content Paid Content Generation Marketing & Strategy 94

ClearVoice

SEPTEMBER 12, 2019

Customer-led storytelling is a creative strategy that’s buzzing in industry blogs as a top trend , but though it can be deployed to great effect, it’s hardly new. The infomercials of the ’80s, before-and-after photo sets used by dentists and doctors (and all B2B customer case studies), are examples of customer-led storytelling.

Storytelling 66

Storytelling Examples Work Management Lead Ranking 66

SmartBug Media

JANUARY 17, 2023

Lists are great traffic builders and are more likely to go viral than other types of articles. People want to know what the buzz is all about and are more apt to click on your article when they think it’s helping them “be in the know.”. Great storytellers can engage people no matter what the topic. How-To Guides.

Case Studies 98

Case Studies Blogger Buyer Personas Case Study 98

accelerate agency

FEBRUARY 26, 2023

After discovering what makes you unique, and getting to understand your customers, the agency uses storytelling, web design, and conversion optimization to accurately reflect your brand and create memorable digital products and online experiences. The agency doesn’t only specialize in SaaS, though.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

accelerate agency

FEBRUARY 26, 2023

After discovering what makes you unique, and getting to understand your customers, the agency uses storytelling, web design, and conversion optimization to accurately reflect your brand and create memorable digital products and online experiences. The agency doesn’t only specialize in SaaS, though.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

accelerate agency

FEBRUARY 26, 2023

After discovering what makes you unique, and getting to understand your customers, the agency uses storytelling, web design, and conversion optimization to accurately reflect your brand and create memorable digital products and online experiences. The agency doesn’t only specialize in SaaS, though.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

Contently

FEBRUARY 20, 2019

The singer’s sixth studio album, Lemonade , had just dropped, and La Foucade was over the buzz and ready to speak her truth. “I’m The piece was a takedown of a viral video posted by a Youtuber, in which a young woman gets a tattoo that says “Chipotle” on her inner lip while a friend films.

Opinions 167

Opinions Ethics Youtube Aggregators 167

Single Grain

MARCH 7, 2022

The highly experienced team of blockchain marketing experts focuses on the buyer persona, leverages storytelling, and uses the top crypto marketing channels such as SEO, PPC, influencer marketing, email marketing, social marketing, and community building to scale your brand from zero to six figures and more. Viral Marketing Services.

Advertising Agencies 52

Advertising Agencies PR Paid Search Agency Ad Agencies 52

Hubspot

JANUARY 10, 2013

But the infamy and buzz they gained? Invest in really good storytelling. Six years and over half a billion shares later, Elf Yourself can boast not only of being a viral phenomenon, but also an enduring success -- one that has literally become a holiday tradition. Sure, they gave away 20,000 free Whoppers. Screw the cow path.

Campaigns 28

Campaigns Paid Search Agency Advertising Agencies Budget Programs 28

Outgrow

APRIL 8, 2021

Giveaways and contests have intrinsic tendencies to go viral. It isn’t that tough to ask a question that is most likely to create a buzz. Use Storytelling in Your Posts. It’s simple, if people are asking questions about your industry in these posts, answer their doubts consistently and with intent, and voila! Source: LinkedIn.

Social Media 59

Social Media Paid Content Media Outgrow 59