SmartBug Media

JANUARY 6, 2023

In the last several years, SMS marketing has become an intriguing channel used to enhance the efforts of email marketing to provide brands with the opportunity to create unique customer experiences. Phone numbers are considered to be of more personal value compared to an email address. How Is SMS Marketing Used?

SMS 98

SMS Email Marketing Marketing & Strategy Marketing Strategy 98

SmartBug Media

JANUARY 23, 2023

Email and SMS messaging are personal channels that make use of catchy messaging and engaging imagery to quickly capture the attention of your subscribers and encourage them to take action. Each email and SMS subscriber is worth a certain amount of revenue, and that amount can be substantial if you run your campaigns right.

SMS 98

SMS Marketing Automation Services Marketing & Strategy Ad Exchange 98

SmartBug Media

SEPTEMBER 21, 2022

You can use any holiday—gift-giving days or not—as a basis to drive revenue while improving conversions through SMS. If you’re looking for a platform to seamlessly integrate email and SMS before the holidays get here, consider Klaviyo for SMS marketing. Start Your Email and SMS Holiday Strategy Early.

SMS 52

SMS Brand Identity Branding Opt-out 52

SmartBug Media

OCTOBER 7, 2022

To ensure brands are top of mind for the holidays, we have a few website and email/SMS tips for our clients: Website hacks that highlight sales with banners, pop-ups, and automatically applied coupons. Email automations & hacks that mirror holiday nostalgia to tap into buyers’ imaginations. Be Clever with Your Timing.

SMS 75

SMS Bundling Banners Buyer Personas 75

Martech

FEBRUARY 27, 2024

This comprehensive suite is geared toward that end, allowing marketers to input campaign goals into the genAI used to create emails and forms. Dig deeper: New rules for bulk email senders from Google, Yahoo: What you need to know AI roadmap. The AI is informed by customer data and product data within the business.

SMS 106

SMS Marketing Automation Services Forecasting User-Generated Content 106

Vision6

APRIL 17, 2024

The goal(s) you create for your marketing campaign will drive the kinds of content you create. If your KPI is email open rates, you’ll prioritise optimising your email campaigns and segmenting your audience to improve engagement. A well-timed SMS with the right incentive can help turn a lost sale into a conversion.

Webinar Metrics 52

Webinar Metrics Allocation SMS Marketing & Strategy 52

Webbiquity

MAY 4, 2020

Omnisend focuses on bringing your different channels to one place, including email marketing. With its various functions, you can maximize results from your email campaigns while keeping them organized and efficient. Use Campaign Booster, which resends newsletters to subscribers who didn’t open the first one.

Marketing Automation Services 286

Marketing Automation Services Email Marketing Marketing Management Tools 286

Martech

NOVEMBER 13, 2023

” She also uses Onesend, a solution that scales email and SMS messaging for multi-location and franchise brands. The specific tools Onsend brings to the table are: OnesendHQ, an email and SMS platform for multi-location and franchise brands to scale their email and SMS messaging.

Paid Search Agency 107

Paid Search Agency Marketing Automation Services Work Management SMS 107

Optinmonster

APRIL 4, 2024

Automation Functionality : Email marketing automation makes it possible to send welcome email series , abandoned cart emails, win-back campaigns , and more. You’ll need an email platform that makes it easy to set up an automated workflow , which allows these email campaigns to run on their own.

Enterprise Management 62

Enterprise Management Email Marketing Marketing Automation Services Work Management 62

Martech

JANUARY 9, 2024

These platforms integrate tightly with CRMs and CDPs, continuously collecting more data about leads to fuel insights and further personalization, with artificial intelligence and machine learning driving aspects like segmentation, content creation and campaign optimization. Automatic campaign optimization. Create intelligent campaigns.

Marketing Automation Services 124

Marketing Automation Services Marketing AI Marketing Automation Automation 124

Martech

JANUARY 8, 2024

Use case summary: As a marketing manager, I want to re-engage lapsed customers by sending personalized email campaigns with exclusive offers and incentives to encourage them to make a purchase. Determine the frequency and content of email campaigns to be sent. CMO: Oversee the strategy and objectives of the campaign.

SMS 70

SMS Marketing AI Best Practices CMO 70

Martech

APRIL 24, 2024

email communication, customer database, SMS communication, etc). On the other hand, one of these platforms may also remove a pain point or automate an operational task (such as a platform that sends email and connects to the analytics platform so all email campaign data can flow automatically from one platform to the other).

Process 108

Process Top of Funnel Work Management Marketing Management 108

SmartBug Media

JUNE 20, 2023

Klaviyo is a powerful marketing platform that enables businesses to build and sustain good relationships with their customers through automated emails, SMS messages, and more. By integrating Klaviyo with Mindbody, businesses can easily create personalized email campaigns for clients based on their activity within the Mindbody platform.

Churn Rate 98

Churn Rate SMS Marketing Automation Services Class 98

Biznology

JUNE 6, 2018

If you’re a small or medium size business selling to consumers, you probably want to both automate and personalize your marketing campaigns. But they’re years behind in terms of pre-customer, top-of-the-funnel campaigning. – Automatically message prospects in the pipeline, especially by email. – No support for SMS.

Marketing Automation Services 167

Marketing Automation Services Top of Funnel Enterprise Management Work Management 167

SmartBug Media

JANUARY 4, 2023

The foundation of your email marketing strategy is based in two types of emails: Flow emails are triggered every time a certain behavior occurs, such as when a customer adds products to their online cart but never purchases. Of the yearly KPIs derived from email marketing: Revenue from Klaviyo increased by 64 percent.

Email Marketing 98

Email Marketing SMS Click Rate Open Rate 98

Martech

APRIL 5, 2024

personalizing emails or SMS) and internal challenges (e.g., automating personalized email communication to eliminate manual efforts). Treat your marketing processes like any new customer-facing campaign or channel Choose your use cases wisely. Here are some steps that can help you optimize martech utilization.

Peer-to-peer 99

Peer-to-peer Paid Search Agency SMS Gartner 99

Martech

AUGUST 9, 2023

Here is where SMB marketers are using AI: Social media (52%) Content creation (writing or images) (44%) Email campaigns (41%) Ad targeting (38%) Analytics (35%) Website forms (34%) CRM (30%) SMS/text campaigns (25%) Worth the investment. Top use cases. Companies using AI/automation are finding it a big time saver.

Marketing AI 93

Marketing AI SMB Automation Tools 93

SmartBug Media

MARCH 31, 2023

E-commerce businesses begin their journey into the season by creating summer-themed collections, packaging, and deliverables, as well as strategies to deliver sales and new products via email and SMS strategies. Let’s explore the top qualities of successful subject lines and a few examples you can use for your summer email campaigns.

SMS 98

SMS Bundling Best Practices CAN-SPAM 98

SmartBug Media

JULY 20, 2022

Typically, marketers plan and execute email campaigns by: Creating target audience profiles and buyer personas that include their goals and how your brand aligns with those goals. Creating base templates for your emails. 10 Benefits of Email Marketing. What Are Examples of Email Campaigns?

Email Marketing 98

Email Marketing Marketing & Strategy Marketing Strategy Work Management 98

Martech

JUNE 29, 2023

springbig’s AI Assistant lets cannabis retailers leverage artificial intelligence to write content for their email campaigns. Currently, this ability is only available for emails but will be available for other types of campaigns in the future, including SMS. Business email address Subscribe Processing.

Marketing AI 95

Marketing AI SMS User-Generated Content Customer Surveys 95

TrustRadius Marketing

JANUARY 24, 2023

10 Workflow automation Customer journey templates Customer journey tracking Email campaigns Account health scores Freshdesk 8.5/10 10 Knowledge base Email and social ticketing Ticketing trends Collaborative workflows Data centralization Freshchat 8.7/10 These tools enable you to leverage customer data to boost engagement.

Enterprise Management 84

Enterprise Management Work Management Marketing Management Pricing 84

Optinmonster

AUGUST 24, 2023

You’ll also get detailed insights and analytics to improve your email campaign. OptinMonster has plenty of targeting and trigger features that detect user behavior to display the right campaign to the right person at the right time. This means you can grow your list no matter which email software you’re using.

Email Marketing 57

Email Marketing Marketing Management Tools Conversion 57

Martech

JANUARY 9, 2023

Virtually every marketing automation solution comes with tools for email campaign development and execution (including landing pages), as well as lead capture, scoring and nurturing. Virtually all MAPs let users create, send and measure personalized email campaigns. Lead management. Mobile marketing.

Marketing Automation Services 122

Marketing Automation Services Marketing Management Marketing AI Marketing Automation 122

SmartBug Media

JUNE 9, 2023

If you’ve been with the same email service provider (ESP) for a while, you may have noticed that your campaign performance is degrading or that the platform just can’t do what you need it to do anymore. Integrated SMS, social integrations, and 280+ pre-built integrations let Klaviyo double as a customer data platform.

Peer-to-peer 52

Peer-to-peer SMS Work Management Deliverability 52

Martech

FEBRUARY 15, 2023

These channels include email, mobile apps, websites, social media, SMS, and more. Advancements in modern marketing technology make it possible to centrally access this information and use it in marketing automation campaigns. You can comfortably rely on this data for one massive reason — you’ve sourced it yourself.

Email Marketing 113

Email Marketing Advertising Agencies Paid Search Agency Terms and Conditions 113

Vision6

OCTOBER 12, 2022

Email drip campaigns are perfect for luring, educating and rewarding your leads in those micro-moments of the buyer journey. What is an email drip campaign? An email drip campaign can be a stand-alone or series of automated emails to address specific times, events, or user behaviour.

Top of Funnel 52

Top of Funnel Email Marketing Campaigns Content Marketing 52

Vision6

JANUARY 16, 2022

It’s important for all businesses to be informed about the changing laws around email compliance and security so they can avoid breaking them. Any form of e-marketing, including email, SMS , and MMS or instant messaging, have laws in place that protect consumers from spam or unsolicited communications.

SMS 98

SMS CAN-SPAM Privacy Opt-out 98

Optinmonster

AUGUST 16, 2023

Marketing automation has come a long way , and bulk email services are at the forefront. You can use them to design professional campaigns, automate messages, and analyze your emails’ performance. In this article, we’ll be reviewing some of the top bulk email services and how you can use them to generate leads.

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Management Service 52

SmartBug Media

JUNE 22, 2022

In this blog post, we’ll provide you with an approach to testing email flows in Klaviyo that gives you clear answers in order to optimize your emails. A/B Testing Email Flows. When it comes to testing SMS and email flows, every test falls under one category: A/B testing. SMS versus Email.

Optimization 92

Optimization SMS Work Management Urgency Marketing 92

Optinmonster

DECEMBER 10, 2020

That’s because you can target your OptinMonster campaigns (popups, floating bars, slide-in scroll boxes, and more) to Shopify customers who are abandoning their carts. Our Exit-Intent® Technology allows you to show optin campaigns as users are leaving their browser page. These are things like: Product targeting. Cart total.

SMS 61

SMS Best Practices Multi-Channel Budget Programs 61

Vision6

AUGUST 23, 2021

By following these 6 email automation best practices you’ll be able to deliver highly targeted email campaigns that will ultimately, win over your subscribers and keep them coming back for more. Some of the messages you are sending may even be better suited to other communication channels, such as SMS.

Marketing Automation Services 105

Marketing Automation Services Loyalty Marketing Automation Email Marketing 105

Optinmonster

FEBRUARY 5, 2020

Managing and nurturing leads from email, SMS, social media, and landing page campaigns can start to feel…. Best Marketing Automation Solutions for SMS Campaigns. Note: We didn’t include email marketing on this list because we’ve already written a killer post on how to automate your email marketing strategy.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Enterprise Management Marketing Automation 100

Optinmonster

JUNE 27, 2022

With Constant Contact, you get a visual drag and drop builder to design email templates and create email marketing campaigns. You can select pre-designed email templates and free images to speed up the email campaign designing process. Some notable features of Sendinblue are: Readymade email templates.

Marketing Automation Services 64

Marketing Automation Services Budget Programs Software Email Marketing 64

Vision6

AUGUST 30, 2021

Live Next Week: Email Template Gallery Improvements. We’ve made some tweaks to our email template gallery to help make the email campaign creation process even smoother than butter. New Premium Email Templates. Engage your subscribers with 21 new email templates! August 2021. Well, that ends now.

SMS 52

SMS Landing Pages Marketing Automation Services API 52

GreenRope

JULY 8, 2021

Fully automated SMS Nurturing Campaign to encourage fitness routines during work. We recently sat down with long-time client, Melissa Allen, founder and personal trainer of Optimum Condition, to discuss their innovative use of GreenRope’s SMS campaign features. What Inspired The SMS Campaign Idea?

SMS 52

SMS Auto Responder Opt-in Training 52

Marketing Insider Group

APRIL 22, 2021

Make automation work for you with customized drip campaigns for SMS and email. This is an intuitive sales platform for streamlining email campaigns and learning more about your subscribers. Close is a contact relationship management system built specifically for sales times.

Startups 363

Startups Marketing Budget Budget Programs Tools 363

TrustRadius Marketing

JANUARY 24, 2023

10 Workflow automation Customer journey templates Customer journey tracking Email campaigns Account health scores Freshdesk 8.5/10 10 Knowledge base Email and social ticketing Ticketing trends Collaborative workflows Data centralization Freshchat 8.7/10 These tools enable you to leverage customer data to boost engagement.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Pricing 52