article thumbnail

Email and SMS Marketing: Seven Intriguing Facts and Benchmarks

Webbiquity

Those are among the many questions answered in 39 Email & SMS Marketing Stats to Benchmark Success , a new report from ecommerce personalization vendor Bloomreach. The 25-page report is packed with stats and facts about deliverability, consumer sentiment, best practices, and key benchmarks for SMS and email marketing.

SMS 301
article thumbnail

How to Calculate Website Conversion Rate (3 EASY Methods)

Optinmonster

Are you wanting to learn how to calculate your website conversion rate? Your website’s conversion rate is one of the most reliable ways to measure how well your advertising and marketing efforts are performing. In other words, you want a high conversion rate. What Is a Website Conversion Rate?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Email Writing Techniques to Boost CTR and Conversion Rate

Outgrow

7 Email Writing Techniques to Boost CTR and Conversion Rate. Hence, this blog will detail 7 email writing techniques that are bound to boost your CTR and conversions. . and 22.86% open rate. and 22.86% open rate. And you can see why people would rather click on emails with lowercase subject lines.

CTR 105
article thumbnail

Is Your Video Content Fulfilling Its Goals?

Marketing Insider Group

Key Performance Indicators like view count, engagement rate, and conversion rate are essential for understanding and enhancing video content effectiveness. Here’s a stat to chew on: US marketers are now spending 41.9% Engagement Rate: Likes, shares, comments – these are the bread and butter of video engagement.

article thumbnail

8 Email Marketing Mistakes that Decrease Conversion Rates

Mailmunch

Welcome emails have a 60% higher open rate than other promotional emails with a 5x higher click-through rate than the other emails. . Well, that might be one of the reasons stopping you from getting a good open and response rate on your email marketing campaigns. . So how do you start with an engaging welcome email?

article thumbnail

50+ Video Marketing Stats That’ll Change How You View Video Marketing

ClearVoice

As you delve into the outlined stats below, you will come away with a better understanding of the importance of video in your own marketing efforts. Content marketing video stats. Videos that feature interactive elements at the beginning of the video have the highest conversion rate (8.7%). YouTube video stats.

Stats 98
article thumbnail

Three High-Impact Benefits of Email Marketing

Zoominfo

A surprising stat: Email is 40 times more effective at acquiring new customers than Facebook or Twitter. The email open rate tells you what percentage of recipients opened a specific email out of the total number sent. A study by MailChimp found that the average email open rate across industries is 21.33%. Bounce Rate.