Hubspot

APRIL 6, 2021

Develop your Facebook marketing strategy. Having a social media strategy for your Facebook Business Page is the first step in attracting followers to your brand. What tactics are our competitors using on Facebook? If you post something on Facebook but no one's around to see it, does it make an impact? Post often.

Facebook 95

Facebook Social Media Viral Marketing Custom Publishing 95

Webbiquity

MAY 27, 2015

There are a lot of resources online that can help you move from newsjacking – “stealing” potentially viral news items before they become viral – to creating potentially viral news yourself. On Facebook, you can do even better. Value of Virality through PPC. Guest post by Jack Dawson.

Viral Marketing 100

Viral Marketing PPC PR Content 100

Contently

MARCH 2, 2023

Reels are full-screen, vertical videos of up to 90 seconds in length available on both Instagram and Facebook. While there are subtle differences between IG and FB Reels , we’ll focus on Instagram Reels in this post, given they have better engagement rates and have been in use longer than Facebook Reels.

Relevance 201

Relevance Brand Identity Branding Verticals 201

Convince & Convert

AUGUST 3, 2017

Back in March 2017, Facebook reported 1.94 Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook. Here are eight steps to walk you through the Facebook page optimization process.

Facebook 162

Facebook Optimization Work Management Marketing Management 162

Contently

SEPTEMBER 20, 2022

Social copying happens across all social platforms: Facebook, LinkedIn, Instagram, Twitter, TikTok, and the like. A 2018 report by Jeff Allen, Facebook’s senior data scientist, noted that: “About 40 percent of the traffic to Facebook pages…went to pages that stole or repurposed most of their content.”

Ethics 189

Ethics Social Media Trends Copyright 189

Martech Advisor

AUGUST 30, 2019

In this article, we look at three viral marketing campaign examples and what they imply for marketers. Viral Mobile Marketing Campaign Examples and What You Can Learn From Them. When Behr wanted to give its customers an interactive and informative product experience, it teamed up with IBM for its AI-based advertising capabilities.

Viral Marketing 85

Viral Marketing Mobile Marketing Campaigns Examples 85

The Lead Agency

JUNE 7, 2018

Since the rise of social media, the concept of ‘going viral’ has captured the imaginations of digital marketers across the globe. In the following article we will look to current research on viral content and look at what it really takes to make an impression in a digital world. What Do We Mean By ‘Going Viral’?

Viral Marketing 48

Viral Marketing Peer-to-peer Broadcasting Word of Mouth 48

Marketing Insider Group

DECEMBER 8, 2021

Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. And understanding influence has a much longer shelf life of value than a viral TikTok video. These types of insights can inform all content marketing. The thing with B2B marketing is that it’s not really a bright and shiny object.

Enterprise Management 309

Enterprise Management Marketing Strategy Marketing & Strategy Work Management 309

The Effective Marketer

APRIL 26, 2012

Is great to see scientific research being done on social media, viral videos, and marketing in general (see previous post on the New Science of Viral Ads ). Becker, tries to get some of the contradictions resolved when it comes to what makes something “ go viral “ 4 Critical Factors for Viral Success.

Viral Marketing 100

Viral Marketing Social Networks Content Network Marketing 100

illumin

APRIL 11, 2024

Perhaps it’s the platform’s short-form videos, its entertainment value, or its reputation for authenticity and virality. You can view the full case study here for more information. When you think of TikTok, what’s the first thing that comes to mind? This sentiment isn’t limited just to TikTok.

Barriers 127

Barriers Brand Identity Branding Content 127

Hubspot

MAY 24, 2016

Trying to go viral? While the success of a viral post often hinges on chance, my team at Alexa set out to uncover some of the common characteristics of viral content to help others inform their content strategies. Measuring the Effects of Virality: An Analysis of 4 Unique Viral Posts.

Viral Marketing 52

Viral Marketing Analysis Opinions Creativity 52

Hubspot

JULY 7, 2017

In fact, 94% of marketers plan to add either YouTube or Facebook video to their content distribution efforts in the next 12 months. What makes a video viral ? According to Dictionary.com , to go viral means to become “very popular by circulating quickly from person to person, especially through the internet.”

Viral Marketing 78

Viral Marketing Video Marketing Examples Planning 78

Contently

MARCH 1, 2022

In a web awash with looted ideas, what pitfalls do content marketers face when looking for a cheap, viral fix? ” Within hours major celebrities did denounce FuckJerry, and the hashtag #fuckfuckjerry went viral. But social media platforms have overtaken them as Internet users’ go-tos for new information.

Thought Leadership 211

Thought Leadership Aggregators Paid Content Ethics 211

RebelMouse

JUNE 15, 2017

It's awesome when your content takes off and starts to go "viral." We show on which social network (Facebook, Instagram, etc.) your post is going viral and by how much it is over-performing. This is the best time to spend a little money on a viral hit. Join RebelMouse for more viral moments.

Viral Marketing 41

Viral Marketing Blast Campaigns Content Social Networks 41

Hubspot

AUGUST 14, 2019

And, when it comes to Facebook and LinkedIn, the differences between the two can seem tremendous. Facebook is for sharing pictures of your family vacation, connecting with old friends from school, and sharing viral videos -- right? In fact, 78% of American consumers have discovered products on Facebook.

Linkedin 78

Linkedin Facebook Best Practices Business 78

Sprout Social

AUGUST 1, 2019

Of all the social networks, Facebook arguably gives you the most amount of data to work with. Our easy-to-use Facebook reports contain a wealth of information and will help you shape your social media presence. Our easy-to-use Facebook reports contain a wealth of information and will help you shape your social media presence.

Facebook 77

Facebook Impressions Advertising Benchmark Ideal Customer Profiles 77

Contently

SEPTEMBER 6, 2016

At Denizen , they’re used to make viral videos. That’s why HelloDenizen was born in 2014, a YouTube channel that has racked up over 33 million views thanks to viral hits like the “ Tiny Hamster ” series. It gave us a shorthand to point out that, on a consistent basis, the decisions we make are well informed.”

Viral Marketing 60

Viral Marketing Paid Search Agency Youtube Ad Agencies 60

The Lead Agency

APRIL 14, 2024

Finding the right information is tricky. You’re researching, comparing, and have just now landed on the relevant, tangible information that will actually help you get better B2B marketing results. The more informative content you have, the more attractive you look to your prospects. The sky is the limit.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Optinmonster

FEBRUARY 11, 2024

You’ll need to set up an exit intent campaign with a lead magnet, like this one: A lead magnet is an incentive that marketers offer to potential buyers in exchange for their email address, or other contact information. Share an image related to your company on your Facebook page, and ask people to like or comment to enter your contest.

Paid Content 87

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 87

Marketing Insider Group

JANUARY 24, 2023

Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. And understanding influence has a much longer shelf life of value than a viral TikTok video. These types of insights can inform all content marketing. But one thing that B2B brands can capitalize on is influence.

Enterprise Management 200

Enterprise Management Marketing Strategy Marketing & Strategy B2B Marketing 200

SocialPilot

FEBRUARY 26, 2024

This formula filters content based on your connections, interests, relevance, and engagement, bringing you the most informative and interesting newsfeed. As more and more people are posting, there is a need for a clever assistant to make sure only the content that matters goes viral. No one likes to come across irrelevant content.

Linkedin 81

Linkedin Tips Lead Scoring Lead Ranking 81

Sprout Social

DECEMBER 2, 2020

Is your brand’s target audience on Twitter, Pinterest, Facebook or Instagram? Social media demographics to inform your brand’s strategy in 2020. How to grow your Facebook audience. There’s been a lot of talk about the ever-changing Facebook algorithm, but it’s still more than possible to get new fans on the network.

Social Media 121

Social Media Media Viral Marketing Demographics 121

LeadSquared

SEPTEMBER 23, 2016

It had gone viral. I have heard that great content is the soul of everything viral. Does it make you curious, leaves you surprised, evokes emotions, provides information or all of that? Does it make you curious, leaves you surprised, evokes emotions, provides information or all of that? But what is great content?

Viral Marketing 52

Viral Marketing Landing Pages Content Linkedin 52

Webbiquity

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook. Facebook is launching three competitors on its own.

B2B Marketing 338

B2B Marketing Practices B2B SMS 338

Optinmonster

FEBRUARY 21, 2024

We add more information to our content to make it better and more relevant. Namely, in the design space, they found that there is more demand for free templates, icons, and color-combinations than for information on how to create them. Google likes articles that are fresh and new.

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

SnapApp

SEPTEMBER 12, 2011

Viral Lift. viral marketing.?? SnapApp is built to be, among other things, a viral marketing engine, incorporating the same viral marketing tactics we used as a publisher. The portion of traffic resulting indirectly from viral sharing, rather than from direct promotion is known as the ?viral viral lift?

Viral Marketing 48

Viral Marketing Clickthrough Word of Mouth Planning 48

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. His post covers everything from Facebook ads to internet marketing. Even Facebook asks for her help.”

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Sprout Social

FEBRUARY 6, 2023

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. Features for lead generation: Facebook lead ads Twitter ads LinkedIn ads TikTok ads Here’s an example of a Sponsored Carousel Ad on LinkedIn by Refinitiv.

Social Media 98

Social Media Features Media Curation 98

Lead Forensics

JANUARY 26, 2024

So too is Hotmail, who added a simple line to their emails “…get your free email at Hotmail” and saw their product go viral and quickly spread. Be Data Driven Data and information rule everything these days. There is no way around using data to inform your decisions and shape the future.

Multivariate analysis 52

Multivariate analysis Marketing AI Viral Marketing B2B 52

The Point

OCTOBER 7, 2014

Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases. However, it also drives much higher conversion rates (up to 7x, in our experience) compared to Twitter and Facebook.

Paid Content 100

Paid Content PPC Twitter Linkedin 100

Convince & Convert

AUGUST 3, 2017

Back in March 2017, Facebook reported 1.94 Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook. Here are eight steps to walk you through the Facebook page optimization process.

Facebook 60

Facebook Optimization Work Management Marketing Management 60

seo.co

JANUARY 1, 2023

To create an effective infographic, today’s website owners need to conduct a large amount of research so that they can present new and quirky information in an engaging way. Think of an infographic not just as a way to virally communicate with outside users and websites, but also as a way to engage in product placement.

SEO 98

SEO Viral Marketing Statistics Case Studies 98

PureB2B

JUNE 28, 2021

According to a study cited by Asset Digital, 55% of customers and clients look for business information on social media. With so many businesses clamoring for attention, there are only two ways to be noticed: go viral or run directed social media ads. That’s why presence on these platforms has become an indispensable tool.

Social Media 62

Social Media Social Marketing Marketing Strategy Marketing & Strategy 62

PureB2B

JUNE 28, 2021

According to a study cited by Asset Digital, 55% of customers and clients look for business information on social media. With so many businesses clamoring for attention, there are only two ways to be noticed: go viral or run directed social media ads. That’s why presence on these platforms has become an indispensable tool.

Social Media 62

Social Media Social Marketing Marketing & Strategy Marketing Strategy 62

Convince & Convert

MAY 17, 2013

Jonah Berger , Marketing Professor at the Wharton School , joins the Social Pros Podcast this week to discuss his bestseller Contagious: Why Things Catch on , the science behind those viral marketing hits, and the importance of setting realistic and helpful goals with a viral marketing campaign. Please Support Our Sponsors.

Social Media 162

Social Media Media Viral Marketing Skype 162

Anyword

APRIL 27, 2023

Imagine being able to write a full post, in any format, based on a URL, so you can have post copy immediately, saving you the time and effort of briefing out information that’s already online. Set Campaign Hashtags Don’t leave your virality to chance. Until next time… Write On! Nick from Anyword

Social Media 98

Social Media Template Media Viral Marketing 98

Sprout Social

JULY 7, 2016

billion people logging in daily, Facebook is a huge resource for your business. Facebook Business Pages need to be treated differently from your personal profiles. There’s plenty of competition for attention on Facebook, but that means a lot of opportunity for inspiration too. Define Your Facebook Goals.

Facebook 73

Facebook Tips Business Webinar Metrics 73