NetLine

JUNE 5, 2023

If you’re a B2B Demand Gen marketer, you’ve no doubt heard of intent data. Intent data was supposed to be the tool we could use to replace the third-party cookies Google has decided to kill off , without hampering or even slowing down our customer identification and tracking capabilities. In fact, it’s already here.

Intent Data 52

Intent Data Intent Top of Funnel B2B Sales 52

Inbox Insight

MARCH 13, 2024

Reading time: 4 minutes The Evolution of Lead Prioritization Lead prioritization systems have come a long way from traditional methods. This has revolutionized the way sales and marketing work together, making it easier for teams to manage larger volumes of lead data and share key intelligence across the business.

Lead Ranking 52

Lead Ranking Lead Scoring Ideal Customer Profiles Demand Generation 52

SalesIntel

JANUARY 8, 2024

Harnessing Accurate B2B Data: Targeting Ready-to-Buy Prospects with Intent Data The focus isn’t just on reaching potential clients but connecting with those who are actively seeking solutions—a concept tied closely to intent data. Want to learn what Predictive Intent data looks like and how it works?

Rules 40

Rules Phishing CAN-SPAM Intent Data 40

SalesIntel

AUGUST 14, 2023

SalesIntel provides access to a wealth of data such as technographic, firmographic, and intent data. Nurturing leads and building relationships can increase customer loyalty and word-of-mouth referrals, which are invaluable in the B2B world.

Paid Content 40

Paid Content Ideal Customer Profiles Paid Search Agency Tactics 40

6sense

AUGUST 31, 2021

6sense was able to help Showpad prioritize, drive accountability, and generate more pipeline by using intent data to surface accounts showing signals of readiness. Reps now start their days with crystal clear priorities laid out for them, all based on solid intent data and proven predictive models. The Solution.

Enterprise Management 62

Enterprise Management Work Management Marketing Management Ideal Customer Profiles 62

Albacross

DECEMBER 10, 2020

Stage 1 - Identify Intent leads. Rather than prospect cold leads, we use our own solution to identify the companies that fit our ICP and who show buying intent on our website. However, they’re not outbound leads either. We refer to these ‘in between’ leads as intent leads. Here’s how we did it.

Ideal Customer Profiles 52

Ideal Customer Profiles Marketing Websites Intent Leads Intent 52

NetLine

JULY 17, 2023

As B2B marketing becomes more complex, high-quality, buyer-level, and validated intent data is necessary to drive success. But as B2B marketers start using intent data, what do they need to get the most out of it? So, with that in mind, what skills and competencies do marketers need to get the most out of intent data?

Intent Data 52

Intent Data Intent Lead Ranking B2B Marketing 52

Schubert B2B

SEPTEMBER 29, 2023

The methodology aligns with buyer behavior, focusing on acquiring high-intent leads and revenue by ensuring buyer preferences are always at the forefront. A few such tactics are: cold calls cold emails direct mail intent data, and purchasing data.

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Demand Generation 62

Albacross

DECEMBER 16, 2021

When high-value accounts visit your website and show buying intent, how quickly your sales team responds to that can make or break your conversion rates. That’s why buyer intent data is crucial to boost revenue in 2022. So how do you make sure that your sales seize the best moment to get in touch with high-intent accounts?

Conversion 52

Conversion Ad Building Ideal Customer Profiles Buyer Intent 52

DealSignal

JANUARY 20, 2023

Hot Leads: What makes them special? How to Generate Leads? How DealSignal streamlines Hot Leads Generation 4 Steps to Convert Hot Leads into “Hot Sales” Conclusion Learn more about Leads Generation & Intent Data Hot Leads: What are they?

Lead Scoring 52

Lead Scoring Lead Ranking Marketing Automation Services Work Management 52

PureB2B

APRIL 21, 2017

Keyword searches, engagement rates, email open rates, behavioral data, and demographic information are some of the metrics that contribute to buyer intent. Simply put, buyer intent data is a collection of information about a company (or individual users in B2C cases) and their online activity. Using Buyer Intent.

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Buyer Intent Intent Work Management Marketing Management 87

Albacross

JANUARY 13, 2021

Intent data helps overcome that issue. Intent data is information collected about a company’s digital activity to provide insight into their buying intent and research behaviour. Intent data is by no means a new phenomenon. What is an intent lead? It makes sales easier.

Intent Leads 52

Intent Leads Ideal Customer Profiles Intent Lead Ranking 52

6sense

OCTOBER 22, 2015

You’ll have to re-train your sales development team to value high-intent leads as much (or more) than a prospect that comes through a contact-me form. To help your SDR team internalize the value of intent data, you’ll need to explain how time-sensitive buying signals correlate with where a prospect is in the buying process.

Lead Ranking 48

Lead Ranking Lead Scoring Sales Qualified Leads Correlation 48