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What Do You Do When You Lose Organic Traffic to Google SERP Features?

Moz

Posted by Emily.Potter Google’s increasing dominance of their own search engine results pages (SERPs) has kicked up a lot of panic and controversy in the SEO industry. You're likely reading this blog post because you noticed your organic traffic has dropped and you suspect it could be Google tanking you.

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Using STAT to Identify Featured Snippet Opportunities

Moz

Posted by Zoe.Pegler Winning the featured snippet for a target keyword means increased traffic to that page , and you can use STAT to achieve those wins. Today I'm going to be showing you how to use STAT to identify featured snippet opportunities. Upload keywords to STAT and filter. Video Transcription. So do that.

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Why Social Media Isn’t Enough To Drive Your Business Growth

Marketing Insider Group

More than 90% of online experiences start with search engines and almost half of website traffic is driven by search results. Companies need strong content marketing strategies to ensure their content is showing up on SERPs and driving traffic to their websites. (I agree!). What CEOs are Saying about Social Media Marketing.

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Using the SERP to build your keyword list

Moz

Posted by TheMozTeam This post was originally published on the STAT blog. There’s a lot that goes into producing a robust keyword list and having one can make the difference between seeing the whole SERP landscape or getting just a glimpse. Keyword lists keeping you up at night? We feel you — and so does every other SEO.

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7 Page Speed Stats Every Marketer Should Know

Unbounce

So if you want your landing pages and web pages to appear in the SERP (paid or search), you need them to be lightning-fast. To paint a picture of why load time is so essential , we’ve collected seven stats about page speed. By reducing wait times by 40%, the sharing platform increased both search engine traffic and sign-ups by 15%.

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Why We're Doubling Down on the Future of SEO - Moz + STAT

Moz

If I had to pick just one answer, it's this – because search still drives the lion's share of targeted, relevant traffic to business websites (and Google drives the vast majority of that traffic, at least in the US, Canada, Australia, and Western Europe). Organic opportunity on these SERPs is severely limited.

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Using STAT for Content Strategy - Whiteboard Friday

Moz

What I'm going to be talking about today is using STAT for content strategy. STAT, if you're not familiar with STAT Search Analytics , which is in my opinion the best ranking tool on the market and Moz is not paying me to say that, although they did pay for STAT, so now STAT is part of the Moz family of products.

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