QuanticMind

JULY 13, 2023

Here’s what to read from the week of 7/7/23 - 7/13/23 to stay ahead of the curve: IAB’s Retail Media Buyer’s Guide [:60] Retail media is forecast to account for more than one-fourth of US digital ad spend by the end of 2027.

Copyright 52

Copyright Paid Search Agency Marketing AI Advertising Agencies 52

SmartBrief - Marketing

JANUARY 23, 2024

While CTV ad spend increases, marketers can expect a dip in linear TV spend as forecast through 2027. Insider Intelligence reports that CTV ad spend will grow year-over-year by $5.5 billion in 2024. This blog post discusses the benefits, challenges and strategies marketers can utilize to harness the power of CTV advertising.

Marketing Strategy 87

Marketing Strategy Marketing & Strategy Paid Search Agency Privacy 87

Valasys

NOVEMBER 21, 2018

Research Report Insights (RRI) analysis has predicted that the IBM Watson services market is set to record an outstanding rise in valuation period of 2027. By the ending of 2027, IBM Watson administrations are estimated to be sold for over US$ 19.7

Enterprise Management 56

Enterprise Management Marketing AI Marketing Management Forecasting 56

Zoominfo

AUGUST 31, 2020

The 33-year average tenure of companies on the S&P 500 in 1964 narrowed to 24 years by 2016 and is forecast to shrink to just 12 years by 2027,” according to research from Innosight, a business strategy consultant.

Marketing Management 264

Marketing Management Cross-Selling Ideal Customer Profiles Lead Ranking 264

Choozle

MARCH 20, 2024

By 2027, CTV ad spending is projected to reach a colossal $42.44B. Deloitte forecasts an increase in global consumer engagement with audio entertainment in 2024. This prompts considerations about pricing, capturing audience attention, and strategically placing ads. The numbers speak volumes.

Advertising Agencies 73

Advertising Agencies Advertisements Advertising Allocation 73

QuanticMind

SEPTEMBER 29, 2023

TikTok’s foray into retail is heating up in advance of Black Friday and the holiday shopping season, and stands to make big waves in the coming years: eMarketer forecasts that m-commerce will account for half of US e-commerce sales in 2027, driven by social commerce and, in particular, TikTok’s Shoppable Ads.

Paid Content 77

Paid Content Paid Search Agency Emarketing Advertising Agencies 77

Modern B2B

OCTOBER 20, 2023

and tech spending growth (YoY) is predicted at 3.6% (European Tech Market Forecast, 2022 to 2027) – all pretty banal. The projections certainly weren’t rosy. EU inflation is predicted to be 3.2%, EU GDP growth expectation is 1.4% What was more worrying was the 4.4%

Forrester 52

Forrester Cost per Acquisition Cross-Selling B2B 52

Zoominfo

AUGUST 31, 2020

The 33-year average tenure of companies on the S&P 500 in 1964 narrowed to 24 years by 2016 and is forecast to shrink to just 12 years by 2027,” according to research from Innosight, a business strategy consultant.

Marketing Management 130

Marketing Management Cross-Selling Ideal Customer Profiles Lead Ranking 130

Huptech Web

DECEMBER 14, 2023

organic click-through rate (First Page Sage, 2023) The SEO industry is forecasted to be worth almost $218 billion by 2030 (Forbes) Fast loading pages rank significantly higher than pages that load slowly (Backlinko) The first organic result on mobile searches gets 27.7% of the clicks, versus 19.3%

Paid Content 52

Paid Content Statistics Paid Search Agency Advertising Agencies 52

Outgrow

FEBRUARY 28, 2024

trillion by 2027. The number of AI assistants will surpass the number of people in the world by 2024 with the number being forecasted to be 8.4 The AI manufacturing industry is forecast to reach $68 billion by 2032. This shows the dependency on this specific AI feature. Business AI Statistics 2024 1.

Statistics 52

Statistics Outgrow Resource Management Work Management 52

Madison Logic

AUGUST 10, 2023

According to Forbes, the global clinical and collaboration market forecasts a 17.3% compound annual growth rate by 2027. Updates to 20th-century technology and outdated systems that do not inherently foster stronger collaboration drive more research from these organizations.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Account Based Marketing 52

Outgrow

FEBRUARY 25, 2024

trillion by 2027. The number of AI assistants will surpass the number of people in the world by 2024 with the number being forecasted to be 8.4 The AI manufacturing industry is forecast to reach $68 billion by 2032. This shows the dependency on this specific AI feature. They can use these tools to get ahead of the competition.

Statistics 52

Statistics Outgrow Resource Management Stats 52

Stevens & Tate

AUGUST 1, 2019

Global Marketing Automation Software Market 2019-2027: Lead Nurturing & Lead Scoring is the Fastest Growing Application. A new report states that “the global marketing automation software market is expected to progress with a 9.16% CAGR over the forecast period of 2019-2027. Recent Marketing Reports, Updates, and Trends.

Marketing AI 40

Marketing AI Trends Budget Programs Marketing Automation Services 40

DAGMAR Marketing

MARCH 20, 2023

By 2027, Gartner predicts that 80% of enterprise marketers will enforce a dedicated content authenticity function to combat misinformation and fake material. And with several free and cost-effective AI-tools available on the market, it wouldn’t break the bank if you’re willing to explore the power of AI and its infinite possibilities.

Marketing AI 52

Marketing AI Generation Business Content 52

Digilant

APRIL 16, 2024

billion , and eMarketer expects DOOH to see continued double-digit spend growth through at least 2027. For example, inside a subway car, digital screens can display a mix of news updates, weather forecasts, and ads. Last year, U.S. ad spend in this channel climbed to an impressive $2.87

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Paid Search Agency 52

Sana Commerce

AUGUST 3, 2022

trillion by 2027, outpacing current B2C e-commerce growth. Researchers forecast that online sales will make up 15%-20% of overall food & beverage industry sales by 2025. B2B e-commerce is on the rise, and it will only continue to grow thanks to more sophisticated digital networks and increasing numbers of online buyers.

Trends 69

Trends Amazon Privacy Policies Marketing Management 69

Mereo

JULY 29, 2021

I wouldn’t be surprised, with the level of hyper-specialization new buyers are demanding, to see that number grow to 1 million by 2027.”. This approach offers: Predictable cost impacts associated with usage and growth, which are easily measured and forecasted for the buyer.

Enterprise Management 60

Enterprise Management Pricing Price Marketing Management 60

The Lead Agency

OCTOBER 4, 2017

By 2027 all you might have to do is instruct your interface whom your client is, what type of campaign you are running, and the purpose of the campaign and the rest will be done for you. This type of automation is the early stages of programmatic marketing – the algorithmic purchase and sale of advertising space in real time.

Marketing AI 100

Marketing AI Paid Content Work Management Marketing Automation Services 100

Top Rank Marketing

SEPTEMBER 8, 2023

Forbes AI Server Market to Reach $150 Billion by 2027 – Foxconn When it comes to AI and the servers used to power much of the technology, the market is expected to expand from $30 billion in 2023 to $150 billion by 2027 — potentially placing AI servers near the overall market value of traditional servers, according to newly-published forecast (..)

Marketing AI 138

Marketing AI Budget Programs B2B Marketing Studies 138

QuanticMind

OCTOBER 6, 2023

Here’s what marketing teams should know: Podcasts are gaining listeners faster than digital audio in general, with the total US podcast audience forecast to surpass 150 million by 2027. US podcast ad spending is forecast to increase by 15.7% million millennials, 35.4 million Gen Zers, 27.7 million Gen Xers, and 17.5

Cost Per Thousand 92

Cost Per Thousand Advertisements Advertising Ad Frequency 92

Bannerflow

DECEMBER 8, 2021

In fact, PQ has forecast OOH ad revenue to reach over $55 billion in 2021. From the PQ forecast, we can see DOOH advertising is due to hit $25 billion in revenue by 2025. billion in 2027 – that’s a projected increase of $9.2 from 2019 to $51.6 What about the future of DOOH advertising? That’s a 6.6% from 2021 to 2025.

Advertisements 98

Advertisements Advertising Trends Comparison 98

Single Grain

JUNE 13, 2023

digital ad spending is expected to reach over $390 billion by 2027. digital ad spending is expected to reach over $390 billion by 2027. throughout the forecast period, indicating substantial growth. HubSpot ) By 2027, it is currently anticipated that mobile will account for 130.5 billion USD. Techjury ) U.S. billion USD.

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Marketing Insider Group

FEBRUARY 5, 2024

Martech) The US Bureau of Labor Statistics forecasts a 10% annual increase in employment for marketing managers over the next eight years. billion by 2027. (ThinkWithGoogle) Image Source: Think With Google Over 70% of people describe themselves as channel-agnostic, flexible about buying offline or online.

Paid Content 216

Paid Content Stats Marketing Budget Webinar Metrics 216

Sana Commerce

FEBRUARY 21, 2023

billion in 2027. This data, beyond simply ensuring compliance, can help suppliers forecast inventory needs and prepare for future changes in their flow of goods. The global healthcare e-commerce market size has always had enormous potential – currently, it is expected to grow to $ 732.3

Marketing AI 52

Marketing AI Trends Amazon Cross-Selling 52

ClearVoice

JUNE 19, 2023

During 2023, TikTok is forecast to become the third-largest social network , behind Facebook and Instagram. By 2027, mobile will generate $384.9 In 2027, researchers see social media advertising revenue growing to $385 billion worldwide. Instagram use increased by 35% from 2021 to 2022, TikTok 15%, and Facebook 12%.

Social Media 52

Social Media Statistics Social Marketing Advertising Agencies 52

Salesforce Marketing Cloud

JANUARY 11, 2024

About $3 trillion — that’s Forrester’s estimate for B2B sales by 2027, almost double what it was in 2021. Forecasting sales for company planning. Sales data can help you predict outcomes and make highly accurate forecasts about future sales and revenue. And B2B salespeople are a big reason why it’s growing.

B2B Sales 59

B2B Sales Practices Work Management Marketing Management 59

Valasys

APRIL 17, 2023

Capturing data and then running predictive analysis to forecast trends and project customer behavior remained crucial. from 2020 to 2027. Data is the digital currency for the marketing ecosystem. All our technologies since the last decade have been designed to handle data. What does this mean? billion by that time.

Marketing Automation Services 59

Marketing Automation Services Marketing AI Marketing Automation Automation 59

Choozle

APRIL 30, 2024

CTV ad spending has surged, projected to reach over $41 billion by 2027. These cutting-edge technologies deliver unparalleled precision and efficiency, utilizing algorithms to forecast audience behavior and optimize campaigns in real time. CTV ads are streamed through smart TVs, connected devices (Roku, Amazon Fire Stick, etc.),

Paid Content 52

Paid Content Multi-Touch Attribution Paid Search Agency Marketing Budget 52

SocialPilot

DECEMBER 14, 2023

Social Media Trend #4: The Blossoming Creator Economy A report from Goldman Sachs forecasts that the creator economy will nearly double in value, reaching $480 billion by 2027, up from its current valuation of $250 billion. billion in 2023, with forecasts suggesting a potential surge to nearly $3 trillion by 2026.

Social Media 112

Social Media Trends Media Multi-Channel 112

RebelMouse

JULY 27, 2023

AI-Generated Data and Predictions: AI offers quick and efficient insights, such as those related to medication discovery, science, and weather forecasting. By 2027, the global AI market is expected to reach $266.92 The explosion of AI is showing no signs of slowing down. billion in gross revenue.

Marketing AI 52

Marketing AI CMS Development Google Industry CMS 52

Salesforce Marketing Cloud

FEBRUARY 22, 2023

The numbers Only 30% of CIOs believe they own or influence more than half of their company’s tech budget By 2027, the majority of tech budgets will live with lines of business (LOB) Behind the numbers Tech leadership responsibilities are being increasingly shared and democratized across the C-suite and with LOB leaders.

Budget Programs 93

Budget Programs Enterprise Management Work Management Barriers 93