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#AskTeleverde – Retro in Redondo Beach

Televerde

As experts in all things sales and marketing, our clients look to us for guidance. Stumped by a sales or marketing situation? Dear Televerde, I’m well overdue when it comes to digital transformation, and I need some marketing technology advice. I’m a marketer, not a technology expert! We’ve got you. How exciting!

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Your Complete Marketo Migration Checklist

SmartBug Media

Migrating from another marketing automation tool into Marketo is no different. Fresh starts can force new habits for you and other users. Rearticulate which data actually informs your marketing strategy. Which can go in storage? Which data can you analyze now, and then sunset? What can get off our plates?

Marketo 66
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Did Somebody Ask About Data Quality?

DealSignal

Except for a short discussion on de-duplication of records, you would think that data was miraculously keyed into CRMs perfectly and wasn’t subject to decay. Such accuracy should not be acceptable to your sales and marketing teams. Whether voice mails or quick emails, this activity has zero ROI. The high cost of bad data.

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Machine Learning Problems: The Easy Parts

Contify

As a programmer with data science background, my attention is invariably caught by the real-world situations where machine learning algorithms have made a difference, for example: email spam filtering, news categorization, review based recommendations, social media sentiments etc. Digest this information and assign custom tags, and.

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Machine Learning Problems: The Easy Parts

Contify

As a programmer with data science background, my attention is invariably caught by the real-world situations where machine learning algorithms have made a difference, for example: email spam filtering, news categorization, review based recommendations, social media sentiments etc. Digest this information and assign custom tags, and.

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What is Negative SEO?

SmartBug Media

For ethical businesses like yours, knowing how to identify the negative SEO players in the market and responding quickly is paramount to maintaining your competitive positioning. Fake Social Media Profiles: Negative reviews published on social can hurt you. What is Negative SEO? What does Google say about Negative SEO?

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5 Pro Tips for Successful Marketing Automation Implementation

Televerde

So, you’ve decided to take part in the renaissance and implement marketing automation technology into your organization. As I’m sure you’ve heard, organizations all over the world are finding massive success automating and streamlining their marketing tasks and workflows. This can be a little intimidating. How exciting!