Stevens & Tate

MARCH 21, 2024

As we delve into the trends of 2024, it becomes increasingly clear that modern logo designs are pivotal in crafting a memorable brand image. The Evolution of Logo Design The digital age has ushered in a wave of innovation in logo design, with modern aesthetics taking center stage.

Design 89

Design Trends Loyalty Impressions 89

Webbiquity

NOVEMBER 23, 2021

The term “online marketing” covers a lot of territory, from strategic to creative to persuasive to technical. UX Design + SEO = Successful Application Development Projects. How Can UX Design & SEO Work Together? SEO revolves around understanding website analytics, which also provides insights for the design process.

Design 275

Design SEO Keywords Marketing Analytics Tools 275

Bannersnack

MARCH 1, 2021

13 minutes read In the world of picture advertisement design, creativity is essential. A catchy design can make the difference between a successful campaign and one that’s forgotten the next minute. The best news is that, despite what most people think, creative skills can be learned.

Creativity 98

Creativity Advertisements Advertising Design 98

B2B Marketing Zone Submitted Articles

OCTOBER 2, 2022

You have a fantastic product, but now you realize that without creative automation tools, designing an ad that’s just as amazing will take weeks, You may be wondering if there is a faster, more efficient way to do this than creating something from scratch. An eye-catching ad banner can make all the difference in landing a new customer.

Banners 130

Banners Creativity Automation Tools 130

Marketing Insider Group

NOVEMBER 11, 2019

Data and creativity have always been siloed, even in our own minds. You’re probably well-acquainted with the idea that our “left brains” are more logic- and data-focused, while our “right brains” house our creativity. To be effective for its audience, creative marketing needs to be data-led—but the data deluge can be overwhelming.

Creativity 253

Creativity Paid Search Agency Advertising Agencies Planning 253

Webbiquity

OCTOBER 18, 2018

Creativity comes from a place deep within. Creative minds break boundaries, take the abstract or mundane and transform it into something new, something that can change the world and our experience of it. In the live events arena, it takes creativity to create something spectacular. Guest post by Jennifer Kurland.

Creativity 208

Creativity Lead Scoring Lead Ranking Paper 208

Vision Edge Marketing

DECEMBER 7, 2021

You might not be happy with your current SEO rankings and/or conversion rate, or your website is outdated, e.g., it needs a modern design and increased mobile-friendliness, and/or it Is no longer aligned with your company brand, or your latest product offerings. It’s well designed and visually appealing, but your attention quickly fades.

Design 218

Design Work Management Marketing Management Planning 218

Marketing 261

DECEMBER 28, 2020

Instilling a design brief process can make or break a design project. I recently learned this the hard way after burning through a couple of thousand dollars on a design asset that was not at all usable. The first mishap I chalked up to working with a “bad designer” via an online marketplace.

Template 62

Template Design Creativity Deliverability 62

Stevens & Tate

NOVEMBER 14, 2023

Whether you’re a photographer, graphic designer, artist, or any other type of creative professional, it’s essential to understand how to optimize your visual content for search engines; also knows as Creative SEO. Tools like Google’s Keyword Planner can help you discover popular and relevant keywords.

Creativity 85

Creativity Optimization SEO Content 85

Navigate the Channel

SEPTEMBER 27, 2023

You’ve heard the phrase, or perhaps you’ve said it yourself to explain behavior or interaction with graphic artists, video editors, illustrators, writers or designers in your company or team: “They’re such a creative type.” Summarizing, Kaufman wrote, “The average correlation between neuroticism and creative achievement was zero.

Creativity 65

Creativity Effectiveness Marketing Proposals Work Management 65

Contently

MARCH 16, 2023

Designing a content workflow may not be the most exciting part of content marketing—but it’s critical to success. Tools like Contently can help you build your creative dream team. The post A Content Marketer’s Guide to Designing Efficient Workflows appeared first on Contently.

Efficiency 192

Efficiency Design SME Budget Programs 192

Biznology

MARCH 4, 2022

It has been a fantastic learning experience; the program is rich in creativity and imagination, deep in perspective expansion and just plain fun! There is, by design, no particular overarching theme; just a variety of ideas that interested me and further sparked my curiosity. And I am glad that I did! It’s about mastery of rescue.”

Creativity 104

Creativity Thought Leadership Class Eye-Tracking 104

SmartBug Media

JULY 7, 2023

As a seasoned creative director with a decade of experience crafting exceptional brands, I'm here to share my insights on brand marketing best practices for e-commerce. In this blog post, I will share eight points on how a stellar design team can take your e-commerce game to new heights. Greetings, fellow e-commerce obsessed!

Design 98

Design Practices Branding Brand Identity 98

ClearVoice

FEBRUARY 2, 2024

Everyone has their favorite creative marketing moment. Creativity has always been the starlet of content creation. This article explores the role of creativity vs. analytics, how to strike the ideal balance, and some tools to help you get it just right. Fostering a culture that values creativity more than data-based results.

Creativity 52

Creativity Analytics Paid Content Marketing & Strategy 52

Adobe Experience Cloud Blog

JUNE 2, 2020

Creative energy well spent behaves like an accelerant that fuels future initiatives. More often than not, it’s your creative team that is having a harder time getting on board with the benefits of automation. More often than not, it’s your creative team that is having a harder time getting on board with the benefits of automation.

Marketing Automation Services 152

Marketing Automation Services Creativity Marketing Automation Automation 152

Bannersnack

JULY 15, 2020

This means that you can use them to create graphic design materials that evoke particular emotions. Our everyday life means constantly interacting with different objects, which resemble various shapes, from basic to abstract ones. What’s interesting about shapes is that they can make us feel a certain way.

Design 104

Design Creativity 104

Salesforce Marketing Cloud

DECEMBER 6, 2023

There are signals showing us what design trends are coming – from the most attended Dreamforce sessions to the design discussions on LinkedIn and Trailhead design groups. What we’re noticing is that whether you’re a developer, admin, architect, or business leader, design will matter more than ever.

Design 72

Design Trends Guidelines Class 72

Velocity Partners

AUGUST 29, 2023

Generative AI is having its moment in the sun — and it’s casting a menacing shadow over the creative industries while it does it. The trouble is, too much of the conversation focuses on whether generative AI will replace creatives entirely (by generating images, copy and code from scratch). The results were mixed.

Design 85

Design Generation B2B User-Generated Content 85

Salesforce Marketing Cloud

AUGUST 30, 2023

Would it make me faster or more creative, and how? Sometimes we have hand-drawn sketches, stock photography, or creatively edited images. As the “AI creative directors” we need to ensure we recognize these biases. Summary: After using generative AI tools to help with the creative process, it’s hard to go back.

Marketing AI 105

Marketing AI Creativity Ethics Training 105

DivvyHQ

JUNE 16, 2022

As the need for content and digital experiences grow, so do the creative teams that generate them. So what is the ideal organizational structure for creative teams? Without proper structure and processes, chaos often ensues, especially in large companies. Let's take a look at some best practices and some common pitfalls.

Creativity 118

Creativity Practices Process Generation 118

ClickZ

JULY 9, 2020

The biggest achievement of technology can be seen in logo designing. It can work as your assistant when you do creative work and help you achieve photorealistic effects, find the right content with an intuitive search, and more. In other words, AI is not going to replace designers but merely work as their assistants.

Marketing AI 130

Marketing AI Design eCommerce Domain 130

Content Standard

APRIL 19, 2024

A Content Disrupted podcast with Tamsen Webster, Founder of The Message Design Institute. The post How to Craft Brand Stories that Sell with The Message Design Institute’s Tamsen Webster appeared first on Skyword. Access this and more Content Disrupted episodes on Apple Podcasts , Spotify , or Google Podcasts.

Enterprise Management 93

Enterprise Management Design Work Management Branding 93

Brandfolder

NOVEMBER 1, 2021

Choosing the [best digital asset management (DAM) software]([link] for your design team isn’t just about looking for advanced features to support creative processes — the biggest benefit of digital asset.

Digital Asset Management 52

Digital Asset Management Creativity Design Software 52

ClickZ

AUGUST 20, 2020

30-second summary: Creative team members are often left out of technology decision making, or included too late. When creatives are left out, problems might not be identified until it’s too late, and they may not adopt the new technology. Including creatives earlier can ensure they are bought in, and that issues are addressed early on.

Creativity 137

Creativity Digital Asset Management Process Work Management 137

BOP Design

DECEMBER 20, 2021

Check it out and hopefully, it will get your creative website juices flowing. The company caters to business owners and entrepreneurs and, while the world of HR, payroll, benefits, and compliance is complex, its B2B website design and value are simply and clearly defined. Atila designs and manufactures custom jewelry for brands.

Design 112

Design B2B Thought Leadership B2B Case Study 112

Velocity Partners

AUGUST 16, 2023

Generative AI is having its moment in the sun — and it’s casting a menacing shadow over the creative industries while it does it. The trouble is, too much of the conversation focuses on whether generative AI will replace creatives entirely (by generating images, copy and code from scratch).

Design 74

Design Generation B2B Ethics 74

Bannersnack

APRIL 4, 2024

We need to consider the products we want to promote, our target audiences, the platforms where to reach them, and, last but not least, the creatives that will help us deliver the best message we want to convey. Instantly appeared first on Creatopy Blog.

Design 52

Design Ads Validation Creativity 52

Navigate the Channel

OCTOBER 26, 2022

With all the attention on automation platforms, marketing strategies that originate with human thought and creativity seem to get lost in the sauce. In true marketing success, automation works alongside creative ideas to move a marketing program ahead more quickly. The truth is that automation is not a catchall solution.

Marketing AI 65

Marketing AI Creativity Automation Marketing Automation Services 65

SmartBrief - Marketing

NOVEMBER 27, 2023

Scheduling creative inspiration is notoriously difficult. By its very nature, creativity is unpredictable; it doesn’t care about deadlines and tends to come in its own sweet time. So it’s interesting to consider that kickstarting the muse appears to be an area where artificial intelligence can provide significant creative value.

Marketing AI 52

Marketing AI Creativity Paid Search Agency Newsletter 52

Salesforce Marketing Cloud

APRIL 26, 2022

So, what is a Salesforce Designer? What does a Salesforce Designer do? What kind of designer can I be? How do I become a Salesforce Designer? Career prospects and opportunities for Salesforce Designers Which certifications are necessary for the job? So, what is a Salesforce Designer? HIT THE TRAILS.

Design 97

Design Peer-to-peer Work Management Ethics 97

Marketing Graham

JANUARY 3, 2024

It’s tempting to take shortcuts, especially when designing a website. This article will explore why copying a competitor’s website is a terrible idea and why originality should always be prioritised for small business website design. Here are 5 reasons why not.

Small Business Marketing 52

Small Business Marketing Design Marketing Websites Business 52

Litmus

AUGUST 17, 2020

In our “Trending in Email Design” series, we look at the hottest digital design trends and dive into how they translate into email marketing. Getting creative with visual content is a great way to draw people into your campaign. Let’s take a look at how brands are bringing new perspectives to email design.

Design 119

Design Trends Paid Search Agency Trigger Marketing 119

Heinz Marketing

MARCH 24, 2023

By Mina Guirguis , Marketing Consultant at Heinz Marketing Why does it seem that more and more B2B companies are moving from using an external agency for creative work and instead creating a creative agency in-house? Increased Control Another benefit of in-house creative services is increased control over the marketing process.

Demand Generation Agencies 87

Demand Generation Agencies Paid Search Agency Creativity Companies 87

Bannersnack

MARCH 15, 2021

< 1 minute read Creative people and Dribbblers, this one’s for you! This week, we’re partnering with Dribbble to challenge you to come up with your own take around the theme Creativity. As long as your creation fits the theme and is related to glow and creativity, you’re good to go. Let it Glow!

Creativity 98

Creativity Design 98

Martech

APRIL 7, 2022

Design by Matt Kornhaas for MarTech. Today, mobile advertising platform Ogury announced the acquisition of Motionly, an SaaS solution that designs and deploys interactive rich media animations in-app and in-web. This new technology will add to Ogury’s creative studio, allowing marketers to deliver personalized optimized ads.

Creativity 96

Creativity Optimization Campaigns Mobile Advertising 96

Sprout Social

JUNE 2, 2022

For creative marketers, there’s nothing that brings more joy than bringing an idea to fruition through a campaign, creative asset or captivating content. However, taking a creative concept from your mind and executing it in real life isn’t always easy. Creative block is not one-size-fits-all.

Creativity 113

Creativity Barriers Social Media Deliverability 113

Contently

OCTOBER 8, 2018

.” Mercifully, I found out about content marketing where there is money to be made in creative fields. For that, we turned to The Creative Group’s 2019 Creative and Marketing Salaries Guide. The staffing agency has collected data about the creative job market based on the roles they fill daily.

Studies 167

Studies Creativity Paid Search Agency Advertising Agencies 167